Zoho CRM Setup & Growth Marketing Partner

We’ve launched KangoKenya—a Kenya-focused franchise of KangoExpress—and have a cleaned list of prospects. We need a Zoho power-user and growth marketer to:

Structure Zoho CRM & Campaigns for Lead Nurture

Finalise custom fields, tags, and segments.

Build reusable email/SMS templates and double-opt-in flows.

Set up automations: welcome series, cart-abandon follow-ups, referral-program triggers.

Set Up Zoho Social + Content Calendar

Connect Facebook, Instagram, X/Twitter, LinkedIn, tiktok

Build a rolling 30-day calendar of Kenya-relevant posts (shipping tips, US-deal alerts, unboxing reels, success stories).

Schedule via SmartQ™ and track engagement dashboards.

Growth Campaigns (Acquisition + Retargeting)

Design evergreen lead magnets (e.g., “US-to-Kenya Shipping Cheatsheet” PDF, WhatsApp mini-course).

Run Zoho Campaigns email flows to drive sign-ups on kangoexpress.com/register.

Launch monthly WhatsApp broadcasts (via approved API) for promotional pushes.

Analytics & Reporting

Build a “North-Star Dashboard” inside Zoho (Sign-Ups, Email Open-Rate, WhatsApp Replies, Paid Ad ROAS).

Present a concise weekly report with optimisation recommendations. After month 1 we switch to a rolling monthly retainer focused on new campaigns, list growth, and conversion optimisation.


Required Skills
Proven Zoho CRM & Zoho Campaigns automation experience

Familiarity with Zoho Social scheduling & analytics

Experience integrating Twilio/Clickatell SMS into Zoho

Copy-writing for Kenyan audience (KES pricing, M-Pesa familiarity)

Facebook/Instagram ad setup & basic graphic design (Canva/Photoshop)

To Apply
Confirm you can start within 24 hours.

Share 1-2 real Zoho CRM/Campaign automations you’ve built (screenshots or Loom).

Outline a quick growth idea you’d deploy for KangoKenya in week 1.

We’re looking for a long-term partner who will iterate constantly—if you love optimising funnels and seeing sign-ups climb, let’s talk.

Scope includes configuring low-cost email (Zoho Campaigns), free/entry-level WhatsApp broadcasts, and an inexpensive pay-as-you-go SMS gateway—please outline in your bid how you will minimise monthly messaging costs.