Charity YouTube Channel Setup & Promotion

I want to transform our non-profit’s uplifting stories and upcoming events into a lively YouTube presence that consistently drives donations for children with disabilities. The channel exists only in concept right now, so the job spans both the technical launch and the creative rollout.

Key objectives
• Create or refine the channel, configure branding elements (banner, avatar, playlists, thumbnails) and connect donation links so viewers can contribute without leaving YouTube.
• Develop a clear programming calendar covering interviews, event highlights, educational shorts and live streams; the schedule needs to balance engagement with our limited volunteer availability.
• Handle the first full broadcast cycle—from pre-stream countdown graphics through post-stream analytics—while documenting every step so our team can repeat it.
• Advise on growth tactics such as SEO-friendly titles, tags, community posts and cross-promotion with our social pages, aiming for measurable subscriber and donation milestones within the first month.

Acceptance criteria
1. Channel fully branded and discoverable, with all donation mechanisms working on desktop and mobile.
2. At least one live or pre-recorded video published, optimized and time-stamped for accessibility.
3. A hand-off guide (PDF or Google Doc) detailing settings, recommended gear, streaming workflow and content calendar for the next 30 days.
4. Basic analytics review showing watch time, click-through rate and conversion to donations from the first broadcast.

I’m ready to supply our logo, story outlines and charity registration details immediately and can make myself available for real-time approvals during setup.