Facebook Tracking Code Implementation

Job ID: 39377128

Budget: €30 – €250 EUR

I'm looking for a skilled web developer to implement Facebook tracking codes on a WordPress WooCommerce site.

Requirements:
- Add Facebook Pixel and Conversion API codes
- Implement on all product pages, checkout page, and homepage
- (Optional) Set up any custom events if needed

Ideal Skills:
- Proficient in WordPress and WooCommerce
- Experience with Facebook Pixel and Conversion API
- Detail-oriented and able to follow documentation accurately

Please ensure tracking is working properly after implementation.


(message from Our facebook expert)

The tracking codes use default (static) values, which are just placeholders. To make the tracking work properly, a developer need to pass dynamic values from website.

value: should reflect the actual product price from the page/cart/order.
currency: should be dynamically set to 'EUR'.
content_ids: should be the real product ID or SKU from the product data

These values need to be dynamically inserted into the Pixel event code using your backend or frontend logic, so that Facebook receives the correct data for each product interaction (e.g. AddToCart, Purchase, etc.).

Thanks
Related categories: WordPress CSS HTML Facebook API Facebook Pixel