WordPress SEO, Google Setup, Email Deliverability & Homepage Design Tech Affiliate Website (WooCommerce + XStore Theme)
Budget: £250 – £750 GBP
Project Overview
We are hiring an experienced WordPress SEO, Technical Optimization, and Web Design freelancer to fully audit, configure, optimize, and visually enhance Thetechvault.io, a tech product showroom and affiliate website.
The site is built on:
WordPress
XStore theme
WooCommerce (used for product inventory and affiliate listings, not physical checkout)
This is a full end-to-end project covering technical SEO, Google setup, structured data, email deliverability, and custom design work to make the homepage visually stand out and feel premium.
---
Project Objectives
Correct setup of Google Search Console and GA4
Clean indexing, crawlability, and technical SEO foundation
Optimised meta titles, descriptions, and headings
Structured data (schema) for rich search results
Improved Core Web Vitals and mobile performance
SEO-optimised WooCommerce products and categories
Resolution of email deliverability issues (emails going to spam)
Creation of custom website graphics
A visually strong, high-impact homepage that builds trust and authority
---
Full Scope of Work
1. Technical SEO Audit and Fixes
Full technical SEO audit of the WordPress site
Fix crawl, indexing, redirect, and canonical issues
Ensure correct HTTPS and domain version
Optimise robots.txt and XML sitemap
Fix broken links and 404 errors
Improve page speed and Core Web Vitals
Image optimisation (compression, WebP, lazy loading)
Review and optimise XStore theme SEO settings
Prevent WooCommerce duplicate content issues
---
2. Google Search Console Setup
Create and configure Google Search Console Domain Property
DNS verification
Submit XML sitemap
Inspect and request indexing for:
Homepage
Key category pages
Key WooCommerce product pages
Resolve coverage and indexing errors
Ensure eligibility for rich results
---
3. Google Analytics (GA4)
Create and configure GA4
Install via Google Tag Manager (preferred)
Track:
Page views
Scroll depth
Outbound affiliate link clicks
CTA and button clicks
---
4. On-Page SEO and Site Structure
SEO-optimised title tags for all key pages
High-CTR meta descriptions
Correct heading hierarchy (H1–H3)
SEO-friendly URLs
Improved internal linking
Breadcrumb implementation
Optimised WooCommerce category descriptions
---
5. Schema Markup and Rich Results
Implement structured data for:
WooCommerce product pages (Product, Offer, Rating)
Category pages (ItemList)
Blog or guide pages (Article and FAQ schema)
Site-wide schema:
Organization
Website
Breadcrumbs
Goal: Enable review stars, price snippets, FAQ dropdowns, and enhanced Google listings.
---
6. Email Deliverability Issue
Emails sent from the website are currently landing in spam or junk folders.
The freelancer must:
Audit email and DNS configuration
Review and validate MX, SPF, DKIM, and DMARC records
Identify and fix misconfigurations
Configure proper email authentication
Set up WordPress to send emails via SMTP if required
Test WooCommerce transactional emails (order confirmations, password resets, contact forms)
Expected result:
Emails delivered to primary inbox
SPF, DKIM, and DMARC passing
All DNS and email changes fully documented
No DNS or email changes should be made without approval.
---
7. Homepage Design and Custom Graphics
This is a key part of the project.
The freelancer must:
Redesign or significantly enhance the homepage layout
Make the homepage visually strong, modern, and premium
Create custom graphics or visual sections (icons, banners, feature blocks)
Improve first-impression trust and clarity
Highlight key categories, featured products, and value proposition
Ensure design remains fast, clean, and mobile-friendly
Work within or extend the XStore theme cleanly (no bloated builders)
---
8. Trust, Compliance, and EEAT
Ensure proper setup and visibility of:
About page
Contact page
Privacy policy
Cookie policy
Affiliate disclosure
Terms of use
---
Deliverables
At completion, the freelancer must provide:
Fully configured Google Search Console
GA4 installed and tracking correctly
Clean indexing with submitted sitemap
Optimised meta titles and descriptions
Implemented and validated schema markup
Improved page speed and mobile usability
SEO-friendly WooCommerce structure
Email deliverability fixed and verified
Visually enhanced homepage with custom graphics
Final report outlining work completed and next recommendations
---
Timeline
Estimated project duration: 2–4 weeks
Milestone-based payments only
---
Required Skills and Experience
Must have:
Strong WordPress SEO experience
WooCommerce SEO optimisation
Google Search Console and GA4
Schema markup implementation
DNS and email authentication (SPF, DKIM, DMARC)
Homepage design and UI/UX skills
Experience with affiliate or content-driven websites
Nice to have:
XStore theme experience
Core Web Vitals optimisation
Conversion rate optimisation
---
Proposal Requirements
To apply, please include:
1. Examples of similar WordPress or WooCommerce projects
2. Tools you use (GSC, GA4, Screaming Frog, Ahrefs, etc.)
3. Your approach to schema and rich results
4. Your experience fixing email deliverability
5. Examples of homepage or UI work you have done
6. Confirmation you can handle the full scope of work
Generic or incomplete proposals will be ignored.
---
Future Work
Ongoing SEO, content, and design work may be available for the right freelancer.
We are hiring an experienced WordPress SEO, Technical Optimization, and Web Design freelancer to fully audit, configure, optimize, and visually enhance Thetechvault.io, a tech product showroom and affiliate website.
The site is built on:
WordPress
XStore theme
WooCommerce (used for product inventory and affiliate listings, not physical checkout)
This is a full end-to-end project covering technical SEO, Google setup, structured data, email deliverability, and custom design work to make the homepage visually stand out and feel premium.
---
Project Objectives
Correct setup of Google Search Console and GA4
Clean indexing, crawlability, and technical SEO foundation
Optimised meta titles, descriptions, and headings
Structured data (schema) for rich search results
Improved Core Web Vitals and mobile performance
SEO-optimised WooCommerce products and categories
Resolution of email deliverability issues (emails going to spam)
Creation of custom website graphics
A visually strong, high-impact homepage that builds trust and authority
---
Full Scope of Work
1. Technical SEO Audit and Fixes
Full technical SEO audit of the WordPress site
Fix crawl, indexing, redirect, and canonical issues
Ensure correct HTTPS and domain version
Optimise robots.txt and XML sitemap
Fix broken links and 404 errors
Improve page speed and Core Web Vitals
Image optimisation (compression, WebP, lazy loading)
Review and optimise XStore theme SEO settings
Prevent WooCommerce duplicate content issues
---
2. Google Search Console Setup
Create and configure Google Search Console Domain Property
DNS verification
Submit XML sitemap
Inspect and request indexing for:
Homepage
Key category pages
Key WooCommerce product pages
Resolve coverage and indexing errors
Ensure eligibility for rich results
---
3. Google Analytics (GA4)
Create and configure GA4
Install via Google Tag Manager (preferred)
Track:
Page views
Scroll depth
Outbound affiliate link clicks
CTA and button clicks
---
4. On-Page SEO and Site Structure
SEO-optimised title tags for all key pages
High-CTR meta descriptions
Correct heading hierarchy (H1–H3)
SEO-friendly URLs
Improved internal linking
Breadcrumb implementation
Optimised WooCommerce category descriptions
---
5. Schema Markup and Rich Results
Implement structured data for:
WooCommerce product pages (Product, Offer, Rating)
Category pages (ItemList)
Blog or guide pages (Article and FAQ schema)
Site-wide schema:
Organization
Website
Breadcrumbs
Goal: Enable review stars, price snippets, FAQ dropdowns, and enhanced Google listings.
---
6. Email Deliverability Issue
Emails sent from the website are currently landing in spam or junk folders.
The freelancer must:
Audit email and DNS configuration
Review and validate MX, SPF, DKIM, and DMARC records
Identify and fix misconfigurations
Configure proper email authentication
Set up WordPress to send emails via SMTP if required
Test WooCommerce transactional emails (order confirmations, password resets, contact forms)
Expected result:
Emails delivered to primary inbox
SPF, DKIM, and DMARC passing
All DNS and email changes fully documented
No DNS or email changes should be made without approval.
---
7. Homepage Design and Custom Graphics
This is a key part of the project.
The freelancer must:
Redesign or significantly enhance the homepage layout
Make the homepage visually strong, modern, and premium
Create custom graphics or visual sections (icons, banners, feature blocks)
Improve first-impression trust and clarity
Highlight key categories, featured products, and value proposition
Ensure design remains fast, clean, and mobile-friendly
Work within or extend the XStore theme cleanly (no bloated builders)
---
8. Trust, Compliance, and EEAT
Ensure proper setup and visibility of:
About page
Contact page
Privacy policy
Cookie policy
Affiliate disclosure
Terms of use
---
Deliverables
At completion, the freelancer must provide:
Fully configured Google Search Console
GA4 installed and tracking correctly
Clean indexing with submitted sitemap
Optimised meta titles and descriptions
Implemented and validated schema markup
Improved page speed and mobile usability
SEO-friendly WooCommerce structure
Email deliverability fixed and verified
Visually enhanced homepage with custom graphics
Final report outlining work completed and next recommendations
---
Timeline
Estimated project duration: 2–4 weeks
Milestone-based payments only
---
Required Skills and Experience
Must have:
Strong WordPress SEO experience
WooCommerce SEO optimisation
Google Search Console and GA4
Schema markup implementation
DNS and email authentication (SPF, DKIM, DMARC)
Homepage design and UI/UX skills
Experience with affiliate or content-driven websites
Nice to have:
XStore theme experience
Core Web Vitals optimisation
Conversion rate optimisation
---
Proposal Requirements
To apply, please include:
1. Examples of similar WordPress or WooCommerce projects
2. Tools you use (GSC, GA4, Screaming Frog, Ahrefs, etc.)
3. Your approach to schema and rich results
4. Your experience fixing email deliverability
5. Examples of homepage or UI work you have done
6. Confirmation you can handle the full scope of work
Generic or incomplete proposals will be ignored.
---
Future Work
Ongoing SEO, content, and design work may be available for the right freelancer.