WordPress UX Expert for Exclusive Luxury Hotel. Redesign website. Goal: increase direct bookings. Realize targets.

Job ID: 39631230

Budget: €6 – €12 EUR

Description:
The Faralda Crane Hotel in Amsterdam is a unique concept: three luxurious elite suites on top of the highest monumental harbor crane. Uniqueness, scarcity, being chosen, and belonging to an exclusive community, combined with a commitment to like-minded individuals and the courage to share intimacy in a closed, private environment, are the core of our identity.

We serve a highly specific target group:
Entrepreneurs, free spirits and open-minded individuals, creatives, the moneyed, luxury travelers, and high-end corporate clients.

Ideal Candidate:
We are visionary, and we are not looking for someone to change that. We deliver the vision, ideas, and strategy. Your role is to respect our starting points and execute with precision. We are looking for professionals who understand our bold, out-of-the-box approach and can bring it to life.

- Embrace and align with our brand identity
- Eye for detail, visual consistency
- Strong experience with WordPress websites.
- Proven experience with high-end hospitality or luxury brands
- Fluent in English
- Experience with exclusive, private, or invite-only concepts is a strong plus

Key Responsibilities:
- Provide ongoing support and optimization of faralda.com
- Enhance visual design and aesthetics to reflect a bold, exclusive, mysterious, and high-end identity
- Perform periodic updates of pages, visuals, plug-ins, SEO elements, and content formatting
- Optimize and manage the full conversion funnel from discovery to booking
- Ensure flawless UX/UI across all devices
- Apply knowledge of responsive design, page speed optimization, and mobile-first usability
- Analyze user behavior and implement conversion rate optimization (CRO) strategies
- Use tools such as Google Tag Manager, Meta Pixel, and LinkedIn Insight Tag
- Integrate and support marketing and social media campaigns

Important:
This is not about attracting mass traffic. We seek precision, exclusivity, and conversion. If you understand how to market scarcity and mystery to a luxury audience, we want to hear from you.

The price will only be paid upon successful delivery of the target, within the deadline, and at the required quality level. We warmly invite all professionals to submit a proposal, provided the above principles are fully respected.