Graphic designer needed for Website Redesign for Enhanced User Experience

I'm seeking an innovative and creative website designer to overhaul my existing site. The goal is to improve the user experience drastically with a new, modernised look. Only graphic design of website, not for development.

Key Factors:

- I'm an advocate for a clean, flat aesthetic, so this consideration should guide your design process.
- An emphasis on a clean colour scheme is essential. Colours that are user friendly.
- Although I have prepared some mockup designs, I'm looking forward to your creative interpretations to bring these ideas to life.
- Primary aim of website to help drive traffic and purchases thru new updated shopping cart

Ideal Candidate:

- Has a portfolio demonstrating a strong flair for clean, flat design.
- Possesses a keen eye for color coordination, layout and usability.
- Can provide examples of successfully improved user experience in previous website redesign projects.

Let's enhance the user journey on my website and make it visually appealing. I can't wait to see your ideas!

For design:

- Home page (example attached)
- Landing page (example attached)
- Contact Us page (Open to interpretation from other page designs)
- Shopping Cart example (Open to interpretation from other page designs)

Format:

Required in InDesign or AI file - design only (not development)