Shopify CRO and Design Overhaul

I'm looking to enhance my Shopify website with the goal of increasing sales. The project will focus on Conversion Rate Optimization (CRO) and redesign for improved user experience.

Key tasks include:
- Optimizing landing pages
- Improving call-to-action buttons
- Modifying flows and funnels

In addition, I need to change the design to improve flow. This includes:
- Navigation menu
- Page layout
- Content organization

Ideal skills and experience:
- Proven track record in CRO
- Strong web design skills
- Experience with user experience (UX) improvements
- Familiarity with sales funnels

Please provide examples of previous work and a brief outline of your approach.