New Website Build needs: Color palate, fonts, dos and don'ts of use, and style guide to go off of... -- 2
Budget: $30 – $250 USD
I’m establishing my online presence and need a cohesive branding kit built from the ground up. The visual direction is elegant and Modern, with a preference for a pastel and soft colour story that feels approachable yet polished.
Here’s what I’d like delivered:
• A Logo is NOT needed at this time. As I plan to base the logo and business cards on the final product of the website.
The domain name is Boulder Sports Massage. The site primarily serves as a hub for client intake forms, booking appointments, processing payments, and showcasing the selection of various types of sessions.
• A curated website colour palette in soft pastels, supplied with HEX and RGB values
I would like a very professional feel, yet as mentioned, soft and approachable by combining a unique palette based on pastel colors.
• Recommended web-safe fonts, complete with hierarchy guidance for headings, body, accents, and any needed Google Fonts links
• A concise brand guide that lays out correct and incorrect usage, colour ratios, spacing rules, and other dos and don’ts so anyone on my team can apply the brand consistently in the website, logo, and any other visual materials.
Source files should be provided in editable formats (AI, EPS or SVG for vector work, and layered PSD if you build mock-ups). Please show at least two initial logo concepts; after feedback, refine the chosen direction until everything feels dialled in.
If you have questions about tone, inspiration references, or technical specs, let me know early so we keep momentum.
I’m eager to see a proposal that shows relevant past work and outlines your timeline for concept, revision, and final delivery.
Thank you for reading and understanding what I am asking for.
If any questions, just ask.
Here’s what I’d like delivered:
• A Logo is NOT needed at this time. As I plan to base the logo and business cards on the final product of the website.
The domain name is Boulder Sports Massage. The site primarily serves as a hub for client intake forms, booking appointments, processing payments, and showcasing the selection of various types of sessions.
• A curated website colour palette in soft pastels, supplied with HEX and RGB values
I would like a very professional feel, yet as mentioned, soft and approachable by combining a unique palette based on pastel colors.
• Recommended web-safe fonts, complete with hierarchy guidance for headings, body, accents, and any needed Google Fonts links
• A concise brand guide that lays out correct and incorrect usage, colour ratios, spacing rules, and other dos and don’ts so anyone on my team can apply the brand consistently in the website, logo, and any other visual materials.
Source files should be provided in editable formats (AI, EPS or SVG for vector work, and layered PSD if you build mock-ups). Please show at least two initial logo concepts; after feedback, refine the chosen direction until everything feels dialled in.
If you have questions about tone, inspiration references, or technical specs, let me know early so we keep momentum.
I’m eager to see a proposal that shows relevant past work and outlines your timeline for concept, revision, and final delivery.
Thank you for reading and understanding what I am asking for.
If any questions, just ask.