Digital Marketing Dashboard Development
Budget: $1,500 – $3,000 USD
I need a proficient web designer capable of creating a sophisticated and user-friendly client dashboard that focuses primarily on marketing campaign reports.
Expected Features:
- The dashboard should incorporate comprehensive data for conversion rates, channel performance, and audience demographics.
- Equally, a function to assign custom key performance indicators (KPIs) per client is essential.
Custom KPIs for Clients:
The custom KPIs should include website traffic, lead generation, customer acquisition cost, impressions, clicks, click-through rate, conversions on websites, gross budget calculations, sales, and leads.
Ideal Skills and Experience:
- Extensive experience in web design, ideally with a focus on data visualization and dashboard development.
- Power Automate for receiving excel files to auto save and publish
- Power BI setup and development
- Familiarity with marketing analytics and KPIs.
- Adeptness with creating interactive, easy-to-navigate, and intuitive interfaces.
- Proficiency in integrating various data sources.
Data Sources Include:
1. Google Ads
2. Amazon DSP - Daily Emails
3. CM360 - Daily Emails (Each Email will have a different name but the ID for the files will remain the same)
Prospective freelancers should submit relevant portfolio samples demonstrating similar previous work, emphasizing data visualization and interface design.
Expected Features:
- The dashboard should incorporate comprehensive data for conversion rates, channel performance, and audience demographics.
- Equally, a function to assign custom key performance indicators (KPIs) per client is essential.
Custom KPIs for Clients:
The custom KPIs should include website traffic, lead generation, customer acquisition cost, impressions, clicks, click-through rate, conversions on websites, gross budget calculations, sales, and leads.
Ideal Skills and Experience:
- Extensive experience in web design, ideally with a focus on data visualization and dashboard development.
- Power Automate for receiving excel files to auto save and publish
- Power BI setup and development
- Familiarity with marketing analytics and KPIs.
- Adeptness with creating interactive, easy-to-navigate, and intuitive interfaces.
- Proficiency in integrating various data sources.
Data Sources Include:
1. Google Ads
2. Amazon DSP - Daily Emails
3. CM360 - Daily Emails (Each Email will have a different name but the ID for the files will remain the same)
Prospective freelancers should submit relevant portfolio samples demonstrating similar previous work, emphasizing data visualization and interface design.