CRO Mastered Landing Page Specialist Needed

Job ID: 39202292

Budget: $1,500 – $3,000 USD

About Us:
We’re a performance-driven company laser-focused on results. Our mission? To craft landing pages that don’t just look good but drive action. If you’re passionate about conversion rate optimization (CRO), user behavior, and A/B testing, we want to hear from you! This is your chance to make a direct impact in a fast-paced, data-driven environment.

The Role:
As our Landing Page Specialist, you’ll be the architect behind high-converting, custom landing pages. You’ll design, develop, and optimize pages with a sharp focus on click-to-call conversions. From running A/B tests to analyzing performance metrics, you’ll collaborate closely with our marketing, paid media, and analytics teams to craft pages that maximize lead generation and engagement.

What You’ll Do:
• Design & Develop: Create custom landing pages that are visually engaging and laser-focused on maximizing click-to-call conversions.
• Test & Optimize: Run A/B and multivariate tests using tools like Optimizely, PageSense, VWO, or Google Optimize to fine-tune performance.
• Enhance User Experience: Ensure mobile responsiveness, fast load times, and top-notch UX for seamless interaction.
• Leverage Analytics: Use heatmaps, session recordings, and behavioral tools to spot areas for improvement and optimize accordingly.
• Track Success: Analyze metrics like click-to-call rates, bounce rates, and form submissions to measure and drive performance.
• Collaborate Cross-Functionally: Work closely with paid media teams to align landing pages with Google and Facebook Ads campaigns.
• SEO Optimization: Implement best practices to enhance the organic discoverability of landing pages.
• Stay Ahead: Keep up with the latest CRO strategies, UI/UX trends, and landing page innovations.

What We’re Looking For:
• 3+ years of experience designing, developing, and optimizing high-performing landing pages.
• Proficiency in HTML, CSS, JavaScript, and landing page platforms (Unbounce, Instapage, Webflow, WordPress).
• Expertise in CRO tools like Optimizely, PageSense, VWO, or Google Optimize.
• Proven track record of driving conversions through data-driven design and testing.
• Experience with analytics tools (Google Analytics GA4, Hotjar, Crazy Egg) and setting up user behavior tracking.
• Familiarity with click-to-call optimization and mobile-first design strategies.
• Strong analytical skills and the ability to translate data into actionable insights.
• Bonus points for experience in healthcare lead generation and understanding industry compliance (HIPAA, Google Healthcare Ads).

Preferred Skills:
• Knowledge of front-end frameworks like Tailwind CSS or Bootstrap.
• Experience optimizing landing pages for Google Ads and Facebook Ads campaigns.
• Understanding of psychological triggers that drive conversions and CRO methodologies.

Why Work With Us?
• Competitive salary based on your experience and impact.
• Fully remote role (CST preferred but open to other time zones).
• Direct collaboration with senior leadership and opportunities to influence marketing strategies.
• Fast-paced, results-oriented culture where your work truly matters.
• Continuous learning and development in CRO, digital strategy, and paid media.

Ready to build landing pages that convert and shape digital strategy? Apply now and let’s create something impactful together!