Sales Strategy, Site & Video Overhaul

I’m ready to push our company into its next phase of growth, and the first lever I want to pull is a sharper, data-driven sales strategy. I need a business-development specialist who can audit our current pipeline, diagnose what’s stalling conversions, and design a step-by-step playbook that my team can execute with confidence. Expect to dive into lead-gen channels, messaging, outreach cadence, and KPI tracking so that every activity translates into measurable revenue lift.

Once the strategy is defined, I want our online presence to reinforce it. Please create a modern, responsive website that presents our value proposition clearly, captures leads seamlessly, and plugs straight into the sales funnel you outline. Whether you prefer WordPress, Webflow, or another mainstream CMS, use best-practice SEO, analytics integration, and clean UX so the site becomes a living asset—easy for my team to update without code.

Finally, I have a batch of raw corporate footage (executive interviews, product demos, client testimonials) that needs tightening into compelling clips for the new site, sales decks, and LinkedIn. I’m looking for crisp edits, tasteful motion graphics, on-brand lower thirds, royalty-free music beds, and final exports in web-optimised formats. Adobe Premiere Pro or DaVinci Resolve are fine, as long as colour, audio, and pacing feel polished and consistent.

Deliverables
• Actionable sales-strategy document with timelines, target metrics, and recommended tech stack
• Fully functioning, mobile-first website with lead-capture and analytics configured
• 3–5 finished corporate videos (2–3 minutes each) ready for web and social distribution

I’ll provide existing collateral, brand guidelines, and raw footage on project start. Let’s set milestones for the strategy first, then website build, then video edits so everything aligns with a single growth narrative.