Redesign & Development of Bonomo Turkish Taffy Consumer Website
Budget: $750 – $1,500 USD
Bonomo Turkish Taffy is an iconic American candy brand with over 100 years of history. We are looking for a freelancer to redesign and develop our consumer-facing website from the ground up.
We currently have an existing website, but it is outdated, limited in functionality, and no longer reflects the quality and heritage of the brand. Our goal is to create a modern website that combines nostalgic brand storytelling with a contemporary consumer shopping experience.
We are particularly interested in working with freelancers who effectively leverage modern AI tools to accelerate design, content development, wireframing, image optimization, coding, and overall project execution. We are not looking for a traditional agency process that requires months of custom design work.
Project Goals
The new website should:
* Modernize the Bonomo Turkish Taffy brand online
* Create a direct-to-consumer (B2C) shopping experience
* Tell the story and history of the brand
* Showcase products and flavors
* Serve as the foundation for future marketing initiatives
* Be easy for our internal team to update and maintain
Scope of Work
The selected freelancer will be responsible for:
* Reviewing our existing website and recommending improvements
* Developing the website architecture and user experience
* Designing and building the website
* Creating a modern e-commerce experience
* Organizing and presenting our existing content, photos, and assets
* Recommending content improvements where appropriate
* Optimizing for desktop and mobile devices
* Implementing basic SEO best practices
* Ensuring fast load times and strong user experience
* Training our team on ongoing content management
Planned Website Sections
At a minimum, the website should include:
* Home
* Shop
* Product Detail Pages
* About Bonomo Turkish Taffy
* Brand History
* Contact Us
* FAQ
* Store Locator / Where to Buy (future)
* Future-ready areas for social media integration and marketing campaigns (future)
Assets Available
We already have:
* Existing website content
* Brand logo
* Product photography
* Historical brand materials
* Product information
* Packaging artwork
The freelancer should expect to work primarily from existing assets while improving their presentation and organization.
Technology Preferences
We are open to recommendations regarding platform selection (Shopify, Wix Studio, WordPress/WooCommerce, Webflow, etc.), but the solution should:
* Support e-commerce
* Be easy for non-technical users to update
* Be scalable for future growth
* Support future marketing initiatives and integrations
AI Usage Encouraged
We encourage the use of AI tools throughout the project to improve efficiency and quality, including:
* Wireframing
* UI/UX concepts
* Content organization
* Image enhancement and optimization
* Coding assistance
* SEO support
Applicants should describe which AI tools they use and how they incorporate them into their workflow.
When Applying, Please Include
* Examples of consumer brand websites you have built
* Examples of e-commerce websites you have built
* Your preferred website platform and why
* Estimated timeline
* Estimated budget
* Description of your AI-assisted workflow
* Any ideas you have for modernizing a nostalgic candy brand online
Success Criteria
We are looking for a website that feels:
* Nostalgic but modern
* Clean and professional
* Easy to navigate
* Optimized for online sales
* Capable of serving as the digital home of the Bonomo Turkish Taffy brand for years to come
We currently have an existing website, but it is outdated, limited in functionality, and no longer reflects the quality and heritage of the brand. Our goal is to create a modern website that combines nostalgic brand storytelling with a contemporary consumer shopping experience.
We are particularly interested in working with freelancers who effectively leverage modern AI tools to accelerate design, content development, wireframing, image optimization, coding, and overall project execution. We are not looking for a traditional agency process that requires months of custom design work.
Project Goals
The new website should:
* Modernize the Bonomo Turkish Taffy brand online
* Create a direct-to-consumer (B2C) shopping experience
* Tell the story and history of the brand
* Showcase products and flavors
* Serve as the foundation for future marketing initiatives
* Be easy for our internal team to update and maintain
Scope of Work
The selected freelancer will be responsible for:
* Reviewing our existing website and recommending improvements
* Developing the website architecture and user experience
* Designing and building the website
* Creating a modern e-commerce experience
* Organizing and presenting our existing content, photos, and assets
* Recommending content improvements where appropriate
* Optimizing for desktop and mobile devices
* Implementing basic SEO best practices
* Ensuring fast load times and strong user experience
* Training our team on ongoing content management
Planned Website Sections
At a minimum, the website should include:
* Home
* Shop
* Product Detail Pages
* About Bonomo Turkish Taffy
* Brand History
* Contact Us
* FAQ
* Store Locator / Where to Buy (future)
* Future-ready areas for social media integration and marketing campaigns (future)
Assets Available
We already have:
* Existing website content
* Brand logo
* Product photography
* Historical brand materials
* Product information
* Packaging artwork
The freelancer should expect to work primarily from existing assets while improving their presentation and organization.
Technology Preferences
We are open to recommendations regarding platform selection (Shopify, Wix Studio, WordPress/WooCommerce, Webflow, etc.), but the solution should:
* Support e-commerce
* Be easy for non-technical users to update
* Be scalable for future growth
* Support future marketing initiatives and integrations
AI Usage Encouraged
We encourage the use of AI tools throughout the project to improve efficiency and quality, including:
* Wireframing
* UI/UX concepts
* Content organization
* Image enhancement and optimization
* Coding assistance
* SEO support
Applicants should describe which AI tools they use and how they incorporate them into their workflow.
When Applying, Please Include
* Examples of consumer brand websites you have built
* Examples of e-commerce websites you have built
* Your preferred website platform and why
* Estimated timeline
* Estimated budget
* Description of your AI-assisted workflow
* Any ideas you have for modernizing a nostalgic candy brand online
Success Criteria
We are looking for a website that feels:
* Nostalgic but modern
* Clean and professional
* Easy to navigate
* Optimized for online sales
* Capable of serving as the digital home of the Bonomo Turkish Taffy brand for years to come