Influencer-Brand Connection Platform Development

We are building a Creator–Brand Collaboration Marketplace where influencers (creators) and brands can connect, manage campaigns, collaborate on content, and handle payments in one platform.

The goal is to create a scalable, secure, role-based web platform similar to influencer marketing tools, but simpler and more transparent.

User Roles

Influencers / Creators

Brands / Companies

Admin (Platform Owner)

Each role has its own dashboard and permissions.

Core Functionalities
Authentication & Profiles

User signup/login (Influencer or Brand)

Email & phone verification

Influencer profile with social stats, niche, portfolio

Brand profile with company info and campaign preferences
Campaign Management

For Brands:

Create campaigns (budget, content type, requirements)

Invite influencers or accept applications

Review submitted content

Approve or request changes

For Influencers:

Browse available campaigns

Apply or accept brand invitations

Submit content for approval

Track campaign status

Content Workflow

Content upload (image/video + caption)

Brand approval / revision request

Final approval before posting

Campaign completion tracking

Payments & Earnings

Secure payment handling (escrow-style)

Influencer earnings dashboard

Withdrawals to bank / payment gateway

Transaction history for both parties

Messaging & Notifications

In-app chat between brand and influencer

Campaign-specific conversations

Email / in-app notifications for actions (apply, approve, payment, etc.)

Analytics (Basic)

Campaign performance overview

Engagement and reach summary

Earnings and spending reports

Admin Panel

User management (brands & creators)

Campaign monitoring

Payment & dispute oversight

Platform settings & subscription plans

Tech Expectations (High Level)

Modern frontend (React / Vue / Next / Nuxt preferred)

Secure backend (Node.js)

Role-based access control (RBAC)

Scalable architecture

Clean, maintainable code

Future Scope

AI-based creator matching

Advanced analytics

Mobile apps

Automation & integrations

What We’re Looking For

Experienced Full-stack / Backend / Frontend developers

Marketplace or SaaS experience is a plus

Ability to suggest better technical approaches

Long-term collaboration preferred