Digital Software Sales Website

Job ID: 40044393

Budget: $750 – $1,500 USD

I’m rebranding my company website and need an experienced designer/developer to build a high-converting, visually polished website focused on lead generation rather than direct online sales.

My product is a software solution, but I do not sell it through an online checkout. Instead, visitors should be guided through a smooth, intentional user journey that ends with requesting a call/demo.

What I Need:
1. A modern, clean, and high-impact website

Fully responsive, professional, and aligned with our brand identity

Strong focus on UI/UX — smooth navigation, intuitive layout, clear messaging flow

Pages designed to convert visitors into leads

2. Product presentation that builds trust & interest

Sections for screenshots, demo videos, and feature highlights

Well-structured product pages that showcase the value clearly

Ability to easily update visuals/content later

3. Lead-generation functionality (no e-commerce)

Instead of a checkout, users should be funneled toward a Call Request / Book a Demo flow

Forms should capture essential details and optionally integrate with our CRM or email system

Clear CTAs placed strategically throughout the site

4. Blog section

SEO-friendly blog setup for publishing articles

Easy-to-manage backend for adding new posts

5. Admin-friendly backend

Simple dashboard to update text, add visuals, upload new product media, etc.

Preferably built on a CMS such as WordPress, but open to recommendations

6. Performance & SEO essentials

Fast loading, optimized structure

On-page SEO fundamentals (metadata, structure, sitemap, etc.)

What I Will Provide:

Copywriting/content

Logo and brand assets

Product screenshots, videos, and descriptions

Deliverable:

A fully designed, fully functional, deployed website on my hosting account, plus a short handover guide so I can manage updates easily.