Corporate Menopause Advisory Website Build

The project centres on building a clean, professional website that positions my menopause-focused HR consultancy as a trusted advisor to corporate decision-makers. The site’s core job is to provide clear, authoritative information and practical advice, so every page must read and feel like an expert resource rather than a sales brochure.

Brand voice
• Tone: cool and confident, inclusive and evidence-based, speaking directly to board-level and senior HR leaders.
• Look: modern corporate styling, subtle menopause-positive imagery, strong accessibility contrast, responsive from mobile to large desktop.

Key pages & flow
1. Home – concise positioning statement, high-level overview of services, immediate credibility markers.
2. About – Our credentials, approach, and professional affiliations presented in an engaging timeline or narrative.
3. Services – detailed outline of consultancy offers (policy audits, manager training, culture reviews, packages) with prominent “Book an Intro Call” CTA.
4. Insights – regularly updated advice articles, research summaries and practical guides; structured for easy in-house editing.
5. Contact – embedded enquiry form, phone, social links, plus optional calendar integration if you recommend it.

Technical requirements
• CMS: open to WordPress, Webflow or a comparable platform that lets me add articles and minor page edits without code.
• SEO: on-page optimisation basics (titles, meta, schema, readable URLs).
• Performance: fast load, compressed images, clean code, secure (SSL, basic hardening).
• Analytics: Google Analytics 4 (or Matomo if preferred) installed and tested.

Deliverables (acceptance criteria)
- Fully designed and developed website matching approved wireframes and brand palette.
- Insights section demonstrated with at least one sample article I can duplicate.
- Responsive behaviour verified on current versions of Chrome, Edge, Safari and Firefox, mobile and desktop.
- Video hand-off or concise user guide showing how to update text, images and create new posts.
- Site migrated to my hosting and live with SSL enabled.

Assets (logo, colour codes, draft copy) will be supplied once we agree on a timeline. Please factor at least one round of revisions on design and one on the built site so that the final product speaks powerfully to corporate leaders seeking menopause expertise.