Build a Website - Both Frontend and Backend work needs to be done

The goal of the website should be threefold:
1. Convert visitors into subscribers,
2. Establish authority and trust, and
3. Provide seamless account and content access for paying users.
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Front-End Website Layout
1. Homepage (Conversion-focused)
• Clear value proposition above the fold (e.g., “Get Daily Stock Trading Tips That Actually Work — Straight to Your Phone and Inbox”)
• Call-to-Action (CTA): “Start Your Free Trial” or “Join for $99/month”
• Highlight benefits (e.g., daily tips, expert-curated, performance-based)
• Social proof (testimonials, number of subscribers, Trustpilot ratings)
• Past trade snapshots (teasers, blurred charts for non-members)
• Video intro (e.g., “How It Works in 60 seconds”)
• Live chat popup or chatbot (optional)
2. About Us
• Your story and trading background
• Why your tips work
• Trust-building (licenses, media mentions, performance)
3. Track Record / Past Results
• Interactive table/chart of past stock picks with timestamps and performance
• Option to sort/filter by date, % return, sector
• Blur out most recent results for non-members
• Include a downloadable PDF summary
4. Blog/Insights
• SEO content (e.g., “Top 5 ASX stocks for 2025,” “How to read market depth”)
• Helps with organic search, builds authority
• Weekly updates = increased return visits
5. Pricing / Plans
• Clearly outline the $99/month plan, what it includes
• Add annual options (with discount)
• FAQ section below pricing
6. Contact / Support
• Embedded contact form
• Support email & business address
7. Sign Up Form
• Sign up form to include the usual (Name, email etc.) but also to include phone number.
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Members Area (for paying users)
• Dashboard with:
o Current Recommendations (clearly categorized: buy, hold, sell)
o Archived Picks with performance summary
o Account management (change billing, cancel, upgrade)
• SMS/Email notification settings
• Member-only blog (e.g., detailed trade rationale, macro outlook)
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Backend & Technical Requirements for the Developer
1. CMS: WordPress (w/ MemberPress or WooCommerce Subscriptions), Webflow + Memberstack, or custom (Node.js or Django)
2. Authentication & Access Control:
o Member-only content via secure login
o Role-based content access (admin vs. user)
3. Payment Integration:
o Stripe (AUD payments, recurring billing, one-click cancel) (Already have Stripe account)
o PayPal, Apple Pay, Google Pay
4. Email & SMS Delivery Integration:
o Email: Mailchimp / SendGrid / ConvertKit
o SMS: ClickSend (AU-friendly) (Already have Clicksend account)
5. Analytics:
o Google Analytics, Hotjar/Clarity for user behavior
o Conversion tracking for CTAs
6. SEO & Performance:
o Schema markup for articles, site speed optimization, mobile-first
7. Security:
o SSL, CAPTCHA for login, data encryption, secure Stripe tokens
8. Blog Editor Interface:
o So you can publish new content without touching code
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Optional Add-ons
• Referral program for subscribers
• Push notifications for browser/mobile alerts
• Affiliate marketing integration
• AI chatbot to guide users through trade rationale (using ChatGPT or similar)