Revamp HAVN Auto Group Homepage
Budget: $250 – $750 AUD
Redesign the existing HAVN Auto Group homepage before referral-partner and paid lead-generation campaigns begin.
The immediate goal is not to build every future HAVN feature. The immediate goal is to create a significantly stronger homepage that:
• Clearly explains what HAVN does.
• Builds trust quickly.
• Positions HAVN as an asset and vehicle sourcing specialist rather than a traditional dealership.
• Directs visitors into the correct enquiry journey.
• Generates qualified sourcing, finance, trade-in and fleet leads.
• Works effectively for both local and remote clients.
• Allows the website to expand into trucks, machinery and broader asset categories over time.
1. Recommended Main Navigation
Replace the current navigation with:
• Home
• Find a Vehicle
• Services
• Stock
• Finance
• About HAVN
• HAVN+ Loyalty
• Contact
2. Website Header
Required Changes
• Use the existing HAVN logo.
• Keep the header clean and minimal.
• Use a transparent header over the hero section.
• Change the header to a solid dark background when the visitor scrolls.
• Keep the primary enquiry button visible.
• Make the phone number clickable on mobile.
• Ensure the logo returns users to the homepage.
• Remove any administration or login link from the public footer and navigation unless it is necessary for authorised staff.
3. Hero Section
Purpose
The hero section must explain within seconds:
• What HAVN does.
• Who HAVN helps.
• Why the visitor should continue.
• What the visitor should do next.
The immediate goal is not to build every future HAVN feature. The immediate goal is to create a significantly stronger homepage that:
• Clearly explains what HAVN does.
• Builds trust quickly.
• Positions HAVN as an asset and vehicle sourcing specialist rather than a traditional dealership.
• Directs visitors into the correct enquiry journey.
• Generates qualified sourcing, finance, trade-in and fleet leads.
• Works effectively for both local and remote clients.
• Allows the website to expand into trucks, machinery and broader asset categories over time.
1. Recommended Main Navigation
Replace the current navigation with:
• Home
• Find a Vehicle
• Services
• Stock
• Finance
• About HAVN
• HAVN+ Loyalty
• Contact
2. Website Header
Required Changes
• Use the existing HAVN logo.
• Keep the header clean and minimal.
• Use a transparent header over the hero section.
• Change the header to a solid dark background when the visitor scrolls.
• Keep the primary enquiry button visible.
• Make the phone number clickable on mobile.
• Ensure the logo returns users to the homepage.
• Remove any administration or login link from the public footer and navigation unless it is necessary for authorised staff.
3. Hero Section
Purpose
The hero section must explain within seconds:
• What HAVN does.
• Who HAVN helps.
• Why the visitor should continue.
• What the visitor should do next.