Minimalist Shopify Brand Redesign

I’m refreshing my Shopify store with one clear objective: elevate the brand image through a minimalistic, modern look. The visual language should feel clean and premium, yet never sterile. Above all, I need navigation that guides visitors effortlessly—intuitive menus, logical collection filters, smooth search, and a mobile-first flow that makes browsing and checkout frictionless.

Whitespace and high-quality photography will support the aesthetic, but user-friendly navigation is the non-negotiable centerpiece of this project. Whether you start from Dawn or build a custom 2.0 theme, the final design must be lightweight, fully responsive, and easy for me to update after launch.

Deliverables
• Interactive Figma (or similar) mock-ups for home, collection, product, and key content pages
• Fully implemented Shopify theme with Liquid, CSS/SCSS, and minimal app bloat
• Polished navigation structure, including menu hierarchy and collection filtering
• Post-launch style guide so I can maintain consistency moving forward

Please include links to two or three live Shopify stores you’ve designed in a similar minimalist style, a brief outline of your approach to streamlining navigation, and an estimated timeline for mock-ups and final hand-off. I’m ready to begin as soon as we confirm fit.