Local SEO & Site Redesign

My site, www.furnos.es, needs a two–part upgrade that blends design refinement with a robust, locally focused SEO campaign.

First, the look and feel: the current layout feels dated and it struggles on phones and tablets. I need every page to render flawlessly on mobile devices while adopting a cleaner, more contemporary visual style that still aligns with our brand.

Second, search performance: the main objective is to boost local search visibility so nearby customers find us first. That calls for a full sweep of on-page, off-page, and technical SEO:

• On-page – refresh keyword strategy, optimise copy, titles, meta data and structured snippets.
• Off-page – attract quality, location-relevant backlinks and leverage social signals to reinforce local authority.
• Technical – increase site speed, tighten mobile optimisation and resolve any crawl or indexing issues.

Please include in your proposal:

• A concise plan outlining the design revamp, key milestones, and how responsiveness will be validated.
• An SEO roadmap that links each activity to measurable gains in local rankings and organic traffic.
• The tools or platforms you prefer for audits, performance tracking, and reporting (e.g. Search Console, PageSpeed Insights, Screaming Frog, Ahrefs, Semrush).
• Expected time frame for visible ranking improvements.

Final acceptance hinges on a redesigned site that loads fast on mobile and desktop, along with verifiable lifts in local search metrics over an agreed monitoring period.