Jewelry Store Website & Marketing

Job ID: 40523393

Budget: $2 – $8 USD

I want a complete refresh of my online presence so I can turn more of my followers into paying customers. The first priority is a new website built specifically to drive sales of my handcrafted jewelry—fast loading, mobile-friendly, with an easy-to-manage product catalog and a checkout flow that converts.

Alongside the site rebuild, I need ongoing content marketing across the channels where I’m already active: Instagram and TikTok. Short-form videos, carousel posts, behind-the-scenes stories—anything that keeps the brand voice consistent and nudges viewers toward the new store. If you have ideas for expanding into other platforms later, that’s a plus, but the initial focus stays on the two above.

Deliverables
• Conversion-focused jewelry e-commerce site (design + build)
• Launch copy and product descriptions optimized for search and sales
• 30-day content calendar for Instagram and TikTok, including captions and creative direction
• 10 ready-to-post assets (mix of reels, photos, graphics) that match my brand style
• Clear analytics setup so I can track traffic, engagement, and sales from day one

Acceptance criteria
• Site passes Google PageSpeed recommendations on mobile and desktop
• Shopping flow tested end-to-end on the main browsers and devices
• Content delivered in editable formats (PSD/AI for graphics, .mp4 or .mov for video)
• All work handed over with instructions so I can update products and schedule posts myself

If this sounds like a project you can own from concept to launch, I’d love to see examples of jewelry or fashion sites you’ve built and social campaigns you’ve run that boosted sales.