Complete Website Rebrand Update
Budget: €30 – €250 EUR
Our company has just realigned its strategy, and I need the website to reflect this new direction from the ground up. The overarching objective is a full rebrand—everything visitors see and read should express our refreshed identity. The current website will stay only text and images need to be done.
What needs to change
• Supporting visuals: we currently have no new assets, so I’ll rely on you to craft a cohesive look and feel that carries across the entire site.
• Content and messaging: headlines, calls-to-action, and page copy must be rewritten to speak in the new brand voice while remaining clear and conversion-oriented.
Because no formal brand guidelines exist yet, the first milestone will be establishing a mini-style-guide (color palette, typography, imagery rules, tone of voice). Once approved, we’ll move on to producing the logo files, rewriting copy, and finally updating the live site.
Deliverables I expect
1. Concise brand style guide (PDF + source files)
2. Revised website copy (Word or Google Docs)
3. Implementation of new visuals and text across every public-facing page, with responsive checks
I’ll supply access to the current site and any legacy material you might wish to reference. Please outline your proposed timeline, tool stack (e.g., Figma, Adobe CC, CMS experience), and a couple of past rebrand examples when you reply.
What needs to change
• Supporting visuals: we currently have no new assets, so I’ll rely on you to craft a cohesive look and feel that carries across the entire site.
• Content and messaging: headlines, calls-to-action, and page copy must be rewritten to speak in the new brand voice while remaining clear and conversion-oriented.
Because no formal brand guidelines exist yet, the first milestone will be establishing a mini-style-guide (color palette, typography, imagery rules, tone of voice). Once approved, we’ll move on to producing the logo files, rewriting copy, and finally updating the live site.
Deliverables I expect
1. Concise brand style guide (PDF + source files)
2. Revised website copy (Word or Google Docs)
3. Implementation of new visuals and text across every public-facing page, with responsive checks
I’ll supply access to the current site and any legacy material you might wish to reference. Please outline your proposed timeline, tool stack (e.g., Figma, Adobe CC, CMS experience), and a couple of past rebrand examples when you reply.