Brand & Website Creation for Tourism Platform

Job ID: 40111887

Budget: $250 – $750 USD

Project Title

Brand Identity & Website Design for YYZ 2 CAI Inc. (Canada–Egypt Tourism & Relocation Platform)

Project Overview

We are launching YYZ 2 CAI Inc., a lean, online-first company focused on attracting Canadian clients interested in Egypt for tourism, lifestyle, and relocation purposes.

Our business designs personalized Egypt travel itineraries, connects clients with licensed Egyptian hotels and tour operators, and offers a secondary advisory service for Canadians considering relocation abroad. We are starting small, with a conservative budget, and aim to build a credible, premium, and trustworthy brand that can scale over time.

We are looking for an experienced freelance brand strategist + web designer/developer (individual or small team) to help us build our brand identity and website from the ground up.

Scope of Work
1. Brand Development

Brand positioning and tone (premium, trustworthy, culturally rich, Canada–Egypt focused)

Logo design (primary + simple variants)

Brand color palette and typography

Basic brand guidelines (PDF or document)

Visual identity suitable for:

Website

Social media

Marketing materials

2. Website Design & Development

Design and build a modern, clean, mobile-friendly website

Pages to include (minimum):

Home

About YYZ 2 CAI Inc.

Travel Services (custom itineraries, winter escapes, premium add-ons)

Relocation Advisory Services

Cultural & Educational Offerings (workshops, language, virtual tours)

Contact / Inquiry Form

Clear call-to-action for:

Booking a consultation

Requesting a custom itinerary

Lead capture (contact forms, basic CRM or email integration)

SEO-friendly structure (basic on-page SEO)

Ability to scale later (blog, memberships, e-commerce, bookings)

3. User Experience (UX)

Simple and intuitive navigation

Designed for Canadian users

Emphasis on trust, clarity, and ease of contact

Clear explanation of services and value proposition

What We Will Provide

Full business plan and service descriptions (already prepared)

Clear explanation of target market (Canadian professionals, retirees, winter travelers)

Feedback and fast decision-making

Long-term collaboration potential as the business grows

Required Skills & Experience

Proven experience in brand identity design

Proven experience building professional service or travel websites

Strong UI/UX design skills

Experience with WordPress, Webflow, or similar platforms

Understanding of SEO basics

Ability to translate a business concept into a strong digital presence

Excellent communication and responsiveness

Nice to Have (Not Mandatory)

Experience with travel, tourism, lifestyle, or relocation businesses

Experience designing for international or cross-cultural brands

Copywriting support or content structuring suggestions

Deliverables

Logo + brand assets. Brand guideline

Brand guideline document

Fully functional website

Website handover with admin access

Basic documentation or walkthrough

Budget & Timeline

Budget: Conservative / startup-friendly (please propose your best value-based quote)

Timeline: 4–6 weeks preferred, flexible for the right candidate

How to Apply

Please include:

Brief introduction and relevant experience

Portfolio examples (branding + websites)

Proposed platform (WordPress, Webflow, etc.)

Estimated timeline and cost

Any suggestions or ideas you have for this project

We are building this business carefully and intentionally.
If you enjoy creating meaningful brands from the ground up and want a long-term collaboration, we’d love to hear from you.