I need a videographer

Objective – Drive thought leadership and own the #D2C conversation by launching a short masterclass on SR’s YouTube channel hosted by the founders.



8 episode series



Episode One – How to launch #D2C online Business
Episode Two – How to win the market
Episode Three – How to position, and market your brand
Episode Four - How to scale the business
Episode Five – How to maintain quality across products & talent while scaling up
Episode Six – Funding 101
Episode Seven – Global expansion
Episode Eight – Challenges and motivation of an entrepreneur's life


Execution ->

Launch with only 8 episodes and promote it as our internal masterclass for young entrepreneurs
Each founder to shoot 2 episodes
Generate leads by asking users to sign up for early access to the exclusive content
Share the content on email with signed up users prior to launch on YouTube
Publish one video per week on SR’s YT each Monday @10am with #MotivationalMonday messaging
Convert quotes from the video into static posts for other social channels and direct all users to YT to maximize views
Play without audio in all internal office screens
After the series is out, keep a live session for people to ask questions


Dependencies –

Video crew + editor
Script-writing in module format
Availability of co-founders

Please share your feedback, will update it accordingly.