Social Media Book Campaign
Budget: £250 – £750 GBP
My new book is ready for the spotlight and I want a complete social-media campaign built around it. The plan has to cover Facebook, Instagram, Twitter, and LinkedIn, reach the general public, and lean heavily on video-first storytelling.
Here’s what I have in mind:
• A clear campaign concept that can travel across all four platforms without feeling copy-and-paste.
• A 30-day content calendar that specifies posting times, themes, and recommended hashtags.
• Short-form video ideas (reels, stories, teasers) with rough scripts or shot lists so production is straightforward.
• Companion visuals or copy where video isn’t practical, ensuring every post still feels cohesive.
• Simple metrics framework I can track—nothing fancy, but enough to tell if the book is gaining traction.
Please base every creative choice on the book’s broad appeal; think engaging hooks that invite curiosity rather than niche jargon. If you’ve orchestrated multi-platform launches before—especially for authors—show me an example or two so I can see your approach in action.
All deliverables can live in a shared folder (Google Drive or similar) for easy review and feedback.
Here’s what I have in mind:
• A clear campaign concept that can travel across all four platforms without feeling copy-and-paste.
• A 30-day content calendar that specifies posting times, themes, and recommended hashtags.
• Short-form video ideas (reels, stories, teasers) with rough scripts or shot lists so production is straightforward.
• Companion visuals or copy where video isn’t practical, ensuring every post still feels cohesive.
• Simple metrics framework I can track—nothing fancy, but enough to tell if the book is gaining traction.
Please base every creative choice on the book’s broad appeal; think engaging hooks that invite curiosity rather than niche jargon. If you’ve orchestrated multi-platform launches before—especially for authors—show me an example or two so I can see your approach in action.
All deliverables can live in a shared folder (Google Drive or similar) for easy review and feedback.