Engaging Real Estate Animated Ad Creation
Budget: $30 – $250 USD
Job Description
I am looking for a skilled animator/motion graphics designer to create a 20-second animated video ad optimized for Facebook, Instagram Reels, and TikTok.
This ad will be used for paid social media advertising to generate real estate leads (buyers and sellers) for a licensed real estate agent in Michigan, primarily Macomb County, Oakland County, and surrounding areas.
The goal is to quickly grab attention, speak to common homeowner situations, and drive viewers to take action (call, message, or submit a form).
Creative Direction (Simple & Clear)
The ad should include short, fast-paced animated text and visuals such as:
“Behind on mortgage or property taxes?”
“Looking to sell your home fast?”
“Upsizing or downsizing?”
“First-time home buyer?”
Then transition into:
“Work with a trusted local Michigan real estate agent”
“Free home value or consultation”
Strong call-to-action (Message / Call / Tap to Learn More)
The style should be clean, modern, professional, and optimized for mobile viewing.
Requirements
Length: 20 seconds
Format: Vertical (9:16) for Facebook & TikTok
Must include:
Motion graphics / animation
Subtitles or on-screen text (no heavy voiceover needed)
Background music
Integration of brokerage logo (will be provided)
Designed specifically for ad performance, not just visuals
Deliverables
Final animated video (MP4)
Editable source file (preferred)
1–2 revisions included
Target Audience
Homeowners and buyers in Macomb County, Oakland County, and nearby Michigan areas
Sellers, distressed homeowners, people upgrading or downsizing, and first-time buyers
To Apply
Please include:
Examples of animated ads or social media videos you’ve created
Your estimated turnaround time
I am looking for a skilled animator/motion graphics designer to create a 20-second animated video ad optimized for Facebook, Instagram Reels, and TikTok.
This ad will be used for paid social media advertising to generate real estate leads (buyers and sellers) for a licensed real estate agent in Michigan, primarily Macomb County, Oakland County, and surrounding areas.
The goal is to quickly grab attention, speak to common homeowner situations, and drive viewers to take action (call, message, or submit a form).
Creative Direction (Simple & Clear)
The ad should include short, fast-paced animated text and visuals such as:
“Behind on mortgage or property taxes?”
“Looking to sell your home fast?”
“Upsizing or downsizing?”
“First-time home buyer?”
Then transition into:
“Work with a trusted local Michigan real estate agent”
“Free home value or consultation”
Strong call-to-action (Message / Call / Tap to Learn More)
The style should be clean, modern, professional, and optimized for mobile viewing.
Requirements
Length: 20 seconds
Format: Vertical (9:16) for Facebook & TikTok
Must include:
Motion graphics / animation
Subtitles or on-screen text (no heavy voiceover needed)
Background music
Integration of brokerage logo (will be provided)
Designed specifically for ad performance, not just visuals
Deliverables
Final animated video (MP4)
Editable source file (preferred)
1–2 revisions included
Target Audience
Homeowners and buyers in Macomb County, Oakland County, and nearby Michigan areas
Sellers, distressed homeowners, people upgrading or downsizing, and first-time buyers
To Apply
Please include:
Examples of animated ads or social media videos you’ve created
Your estimated turnaround time