Drive Traffic with Social Videos
Budget: €12 – €18 EUR
I run a 20-person perfume company and I’m ready to hand over our entire digital marketing strategy to a specialist who can turn social media into a steady stream of website visitors. My top priority is increasing website traffic, and I’ve learned that Facebook, Instagram, and LinkedIn are the channels that matter most to us.
Each month I need a complete, data-driven content plan plus the production of eight short, educational videos that can be distributed natively as Facebook posts, Instagram Reels, LinkedIn feeds, and reformatted for YouTube Shorts. These pieces should highlight fragrance tips, behind-the-scenes moments, or quick scent guides—anything that positions us as a trusted voice, sparks engagement, and pushes viewers to our site.
Core responsibilities include:
• Building and refining the social media strategy with clear traffic KPIs
• Scripting, filming (or directing), editing, and optimising the eight monthly videos
• Scheduling posts at peak times, managing comments, and nurturing parent engagement
• Tracking performance in the platform analytics, reporting insights, and adjusting content accordingly
Success is measured by uplift in site sessions, click-through rates, and the conversion of video viewers into consultation bookings. If you can handle the creative, the scheduling, and the numbers—and enjoy the scent industry along the way—let’s talk.
Each month I need a complete, data-driven content plan plus the production of eight short, educational videos that can be distributed natively as Facebook posts, Instagram Reels, LinkedIn feeds, and reformatted for YouTube Shorts. These pieces should highlight fragrance tips, behind-the-scenes moments, or quick scent guides—anything that positions us as a trusted voice, sparks engagement, and pushes viewers to our site.
Core responsibilities include:
• Building and refining the social media strategy with clear traffic KPIs
• Scripting, filming (or directing), editing, and optimising the eight monthly videos
• Scheduling posts at peak times, managing comments, and nurturing parent engagement
• Tracking performance in the platform analytics, reporting insights, and adjusting content accordingly
Success is measured by uplift in site sessions, click-through rates, and the conversion of video viewers into consultation bookings. If you can handle the creative, the scheduling, and the numbers—and enjoy the scent industry along the way—let’s talk.