10 Solar Lead-Gen Ads
Budget: £250 – £750 GBP
I’m launching a solar-panel lead generation site that serves the South-East of England. I don’t sell panels myself; my revenue comes from passing qualified enquiries to trusted local installers. To feed that funnel I need ten short, scroll-stopping video ads that I can slot straight into Facebook Ads Manager and split across several campaigns.
The core viewer is a UK homeowner and the one message every clip has to land is simple: switching to solar slashes their monthly energy bills. Whether you feel a polished, informative style, an eye-level “talking homeowner” angle, motion graphics, or a hybrid mix will convert best, I’m open—what matters is that each ad instantly hooks attention and drives a click through to my form.
Here’s the framework I’m working to:
• Ten unique videos (20–30 s each) sized for the Facebook feed, Stories/Reels, and 1:1 square.
• Strong opening three seconds, clear cost-saving hook, branded end-card with my URL and call-to-action button cue (“Check eligibility”).
• UK spelling, voice-over or on-screen text suited to a British audience; no claims that would breach Facebook’s ad policies.
• Final deliveries as ready-to-upload MP4s plus the editable project files (Premiere Pro / After Effects / DaVinci Resolve—whichever you use).
If you can also suggest campaign structuring or copy tweaks, brilliant, but the immediate deliverable is the ten finished videos. Let me know your process and how soon you could turn these around—happy to answer any other specifics you need.
The core viewer is a UK homeowner and the one message every clip has to land is simple: switching to solar slashes their monthly energy bills. Whether you feel a polished, informative style, an eye-level “talking homeowner” angle, motion graphics, or a hybrid mix will convert best, I’m open—what matters is that each ad instantly hooks attention and drives a click through to my form.
Here’s the framework I’m working to:
• Ten unique videos (20–30 s each) sized for the Facebook feed, Stories/Reels, and 1:1 square.
• Strong opening three seconds, clear cost-saving hook, branded end-card with my URL and call-to-action button cue (“Check eligibility”).
• UK spelling, voice-over or on-screen text suited to a British audience; no claims that would breach Facebook’s ad policies.
• Final deliveries as ready-to-upload MP4s plus the editable project files (Premiere Pro / After Effects / DaVinci Resolve—whichever you use).
If you can also suggest campaign structuring or copy tweaks, brilliant, but the immediate deliverable is the ten finished videos. Let me know your process and how soon you could turn these around—happy to answer any other specifics you need.