Organic Brand Logo & Videos

I’m launching a fresh, fully-organic product line and I want our visual identity to feel just as vibrant as the goods we sell. The first milestone is a modern combination logo—clean text paired with an icon—that clearly signals nature and organic goodness. Think greens, earth tones, subtle leaf or sprout cues rather than anything abstract or overly ornate. I’ll need the finished mark supplied in vector format (AI, PDF, SVG) plus high-res PNGs, a favicon, and colour/usage guidelines so we can roll it out everywhere from labels to our Shopify storefront.

Straight after sign-off, I’d like you to shift into growth mode and craft a set of short marketing videos aimed at social channels—15- to 30-second vertical spots, a quick explainer, and a first-look product reel. Feel free to leverage Adobe Premiere Pro, After Effects or comparable tools; dynamic text, light motion graphics and on-brand colour grading are key. Raw project files should accompany the final MP4s so our in-house team can tweak future campaigns without starting from scratch.

Deliverables
• Modern combination logo (vector + web formats)
• Mini brand guide (colour codes, typography, safe-space rules)
• 3 social-ready videos (vertical, HD, subtitled) with source files

Acceptance criteria
– Logo clearly integrates nature/organic elements and scales flawlessly from favicon to poster.
– Videos meet platform specs (Reels/TikTok/YouTube Shorts) and maintain coherent brand colours/fonts.
– All files provided in agreed formats, fully editable.

With these assets in place we’ll be ready to introduce the brand online and start building traction from day one.