Minimalist Motion Graphics Videos
Budget: $30 – $250 USD
Project Overview
We are looking for an experienced motion designer / video editor to create two minimalist, text-driven presentation clips for a premium B2B technology brand.
The videos are text-focused, with very subtle animation, designed to feel professional, calm, and broadcast-grade — not flashy social media content.
One concept will be delivered in two formats:
TV broadcast commercial (15s, horizontal)
Social media reels (vertical)
Brand: VOGO Technology
Websites:
https://vogo.me
https://vogo.family
Style & Creative Direction (CRITICAL)
This project prioritizes discipline, restraint, and clarity.
Core Principles
One idea = one movement
No simultaneous effects
Slow, linear motion
Natural easing (ease-in-out only)
High contrast typography
Clean background
Everything must “breathe”
This must feel like national TV advertising, not a TikTok template.
What We Need
1️⃣ Mini Text-Based Clip (Reel-Style, Subtle Animation)
Text-focused
Calm, premium pacing
No visual noise
Professional typography
Deliverables
Version 1 – TV Broadcast Commercial (15 seconds, horizontal)
Technical Specifications (STRICT):
Resolution: 1920×1080 (Full HD)
Aspect Ratio: 16:9
Frame Rate: 1080i / 25 fps (Upper Field First)
Container: MXF OP1a
Codec: MPEG-2 Long GOP 4:2:2 @ 50 Mbps
Audio: PCM stereo, 48 kHz / 24-bit
Loudness: −23 LUFS ±1
True Peak: max −1 dBTP
Black frames:
5–10 frames at start
10 frames at end
❌ No watermark
❌ No burned-in timecode
Version 2 – Vertical Social Media Reel
Platforms: TikTok / Instagram / Facebook
Technical Specifications:
Resolution: 1080×1920 (9:16)
Scan: Progressive
Frame Rate: 30 fps (25 fps accepted)
Container: MP4
Codec: H.264 – High Profile
Video Bitrate: 8–12 Mbps
Audio: AAC stereo, 48 kHz, 192–320 kbps
Duration: 6–15 s (ideal 9–12 s)
Safe margins: 10% top & bottom (UI overlays)
❌ No interlace
❌ No letterboxing
❌ No watermark
Editable Source Files (MANDATORY)
We must be able to later edit:
Text
Language (EN / RO)
Audio
Animation timing
Preferred tools: After Effects / Premiere Pro (or equivalent professional tools).
Audio
Copyright-cleared
Full commercial usage rights
Calm, modern, non-intrusive
No aggressive beats or trends
Reference Sample
Visual rhythm & tone reference:
https://drive.google.com/file/d/1hVG5i1pv9OwzMjGQF1K3ql2f2XlNtvQy/view
Text & Timeline (15s Structure)
Variant A
0–3s
Professional mobile apps for businesses
3–7s
Android & iOS. Built for real growth.
7–11s
From idea to App Store & Google Play
11–15s
VOGO Technology
vogo.me | vogo.family
Variant B
0–3s
Mobile apps for producers & companies
3–7s
Sell. Communicate. Grow.
7–11s
Android & iOS – under your own brand
11–15s
VOGO Technology
vogo.family
Variant C
0–3s
We build mobile applications
3–7s
Secure. Scalable. Professional.
7–11s
Designed for business, not experiments
11–15s
VOGO Technology
Detailed Typography & Effects Rules
TEXT BLOCKS
BIG FONT: Main message
SMALL FONT: Supporting line
Allowed Effects
Soft fade in / fade out
Optional very subtle upward movement (max 2–3 px, perfectly executed)
Forbidden (IMPORTANT)
❌ Blur
❌ Glitch
❌ Light leaks
❌ Motion blur
❌ Kinetic typography
❌ Animated tracking
❌ Elastic / bounce easing
Transition Structure – TV Version (Exact)
FRAME 0–1s – INTRO
Black → text
5–10 frames black
Soft fade in (300–400 ms)
No zoom
FRAME 1–3s – TEXT 1 (BIG FONT)
Fade in only
No movement
No slide-in
TEXT 1 → TEXT 2
Fade out (200–250 ms)
Micro pause (~50 ms)
Fade in next text
❗ No overlap
BLOCK TRANSITIONS
Clean cut or 2–3 frames to black
Proper TV pacing
FRAME 10–13s – BRAND
Only moment where zoom is allowed
Scale 97% → 100%
Duration 400–600 ms
Extremely subtle
FRAME 13–15s – OUTRO
Logo + URL static
Last 10 frames → black
Clean audio mute
Localization Option (Required)
Texts must be easily switchable to Romanian (sample provided during delivery).
Logo & Trust Marks
We will provide logos for:
VOGO Technology
ISO 9001
ISO/IEC 27001
ISO 20000-1
Ideal Freelancer Profile
Proven broadcast / TV commercial experience
Strong sense of timing and restraint
Comfortable with strict technical specs
Understands B2B premium branding
Delivers clean, editable project files
What to Include in Your Proposal
2–3 relevant portfolio samples (clean, minimal, professional)
Confirmation you can meet both TV & social specs
Tools you will use
Estimated delivery time
This is a precision project, not a creative experiment.
Consistency, discipline, and execution quality matter more than visual effects.
Minimalist Text-Based Motion Graphics Videos (TV Broadcast + Social Media Reels)
Specification file attached.
We are looking for an experienced motion designer / video editor to create two minimalist, text-driven presentation clips for a premium B2B technology brand.
The videos are text-focused, with very subtle animation, designed to feel professional, calm, and broadcast-grade — not flashy social media content.
One concept will be delivered in two formats:
TV broadcast commercial (15s, horizontal)
Social media reels (vertical)
Brand: VOGO Technology
Websites:
https://vogo.me
https://vogo.family
Style & Creative Direction (CRITICAL)
This project prioritizes discipline, restraint, and clarity.
Core Principles
One idea = one movement
No simultaneous effects
Slow, linear motion
Natural easing (ease-in-out only)
High contrast typography
Clean background
Everything must “breathe”
This must feel like national TV advertising, not a TikTok template.
What We Need
1️⃣ Mini Text-Based Clip (Reel-Style, Subtle Animation)
Text-focused
Calm, premium pacing
No visual noise
Professional typography
Deliverables
Version 1 – TV Broadcast Commercial (15 seconds, horizontal)
Technical Specifications (STRICT):
Resolution: 1920×1080 (Full HD)
Aspect Ratio: 16:9
Frame Rate: 1080i / 25 fps (Upper Field First)
Container: MXF OP1a
Codec: MPEG-2 Long GOP 4:2:2 @ 50 Mbps
Audio: PCM stereo, 48 kHz / 24-bit
Loudness: −23 LUFS ±1
True Peak: max −1 dBTP
Black frames:
5–10 frames at start
10 frames at end
❌ No watermark
❌ No burned-in timecode
Version 2 – Vertical Social Media Reel
Platforms: TikTok / Instagram / Facebook
Technical Specifications:
Resolution: 1080×1920 (9:16)
Scan: Progressive
Frame Rate: 30 fps (25 fps accepted)
Container: MP4
Codec: H.264 – High Profile
Video Bitrate: 8–12 Mbps
Audio: AAC stereo, 48 kHz, 192–320 kbps
Duration: 6–15 s (ideal 9–12 s)
Safe margins: 10% top & bottom (UI overlays)
❌ No interlace
❌ No letterboxing
❌ No watermark
Editable Source Files (MANDATORY)
We must be able to later edit:
Text
Language (EN / RO)
Audio
Animation timing
Preferred tools: After Effects / Premiere Pro (or equivalent professional tools).
Audio
Copyright-cleared
Full commercial usage rights
Calm, modern, non-intrusive
No aggressive beats or trends
Reference Sample
Visual rhythm & tone reference:
https://drive.google.com/file/d/1hVG5i1pv9OwzMjGQF1K3ql2f2XlNtvQy/view
Text & Timeline (15s Structure)
Variant A
0–3s
Professional mobile apps for businesses
3–7s
Android & iOS. Built for real growth.
7–11s
From idea to App Store & Google Play
11–15s
VOGO Technology
vogo.me | vogo.family
Variant B
0–3s
Mobile apps for producers & companies
3–7s
Sell. Communicate. Grow.
7–11s
Android & iOS – under your own brand
11–15s
VOGO Technology
vogo.family
Variant C
0–3s
We build mobile applications
3–7s
Secure. Scalable. Professional.
7–11s
Designed for business, not experiments
11–15s
VOGO Technology
Detailed Typography & Effects Rules
TEXT BLOCKS
BIG FONT: Main message
SMALL FONT: Supporting line
Allowed Effects
Soft fade in / fade out
Optional very subtle upward movement (max 2–3 px, perfectly executed)
Forbidden (IMPORTANT)
❌ Blur
❌ Glitch
❌ Light leaks
❌ Motion blur
❌ Kinetic typography
❌ Animated tracking
❌ Elastic / bounce easing
Transition Structure – TV Version (Exact)
FRAME 0–1s – INTRO
Black → text
5–10 frames black
Soft fade in (300–400 ms)
No zoom
FRAME 1–3s – TEXT 1 (BIG FONT)
Fade in only
No movement
No slide-in
TEXT 1 → TEXT 2
Fade out (200–250 ms)
Micro pause (~50 ms)
Fade in next text
❗ No overlap
BLOCK TRANSITIONS
Clean cut or 2–3 frames to black
Proper TV pacing
FRAME 10–13s – BRAND
Only moment where zoom is allowed
Scale 97% → 100%
Duration 400–600 ms
Extremely subtle
FRAME 13–15s – OUTRO
Logo + URL static
Last 10 frames → black
Clean audio mute
Localization Option (Required)
Texts must be easily switchable to Romanian (sample provided during delivery).
Logo & Trust Marks
We will provide logos for:
VOGO Technology
ISO 9001
ISO/IEC 27001
ISO 20000-1
Ideal Freelancer Profile
Proven broadcast / TV commercial experience
Strong sense of timing and restraint
Comfortable with strict technical specs
Understands B2B premium branding
Delivers clean, editable project files
What to Include in Your Proposal
2–3 relevant portfolio samples (clean, minimal, professional)
Confirmation you can meet both TV & social specs
Tools you will use
Estimated delivery time
This is a precision project, not a creative experiment.
Consistency, discipline, and execution quality matter more than visual effects.
Minimalist Text-Based Motion Graphics Videos (TV Broadcast + Social Media Reels)
Specification file attached.