Meta Ads Creative Strategy & Video Creation/Editing

Job ID: 38532454

Budget: $30 – $250 AUD

I run my own Meta ads for an e-commerce business, creating designsvideo in Canva and capcut. My conversion rate on the Shopify store is strong, but I need better creative to improve CPM etc. The scope here can include image ads and video ads or one of these types depending on your skillset.

Focus of this brief is video editing to create impactful and compelling video ads for Meta. I have a mix of video content that can be used.

I'm looking for someone who excels at creative strategy + video design editing, not just implementing someone's idea.

How this will work:
1. A genuine partnership, both bringing ideas to assess, fine-tune and execute
2. Great outcomes will be achieved by combining your expertise with my product/brand knowledge.
3. Initially create 3-5 very different videos, see what works and if successful we will then create many more together

What I’m looking for:
1. Demonstrable expertise in strategy AND design/editing of Meta ads.
2. Great copyrighting skills, so fluent in English.
3. Demonstrable knowledge of Meta ads performance metrics (an understanding of this is important, but you won’t need to access results in Meta).
4. Video meetings with camera on.
5. Someone who can explain their approach to this type of work and show me examples so I can assess how well-suited we are for this ongoing partnership.

The absolute key to success here is the creative. This is where I need your expertise.

Please note, for your response, please include a strong case for why you are the most suitable for this taking into account the information above. Also, include examples where you could also show me the raw content if I ask you, so i know you did the work. I will not respond to any replies here clearly written by AI.

Thank you so much. Look forward to seeing what you have to offer.