Instagram Reels & Lead Generation

Job ID: 40576961

Budget: ₹1,500 – ₹12,500 INR

I run a fast-growing logistics company and I want our Instagram feed to reflect the energy on our yard and in our office while turning viewers into qualified leads.
Here’s the flow I need you to handle from end to end:

• Shoot raw footage on-site: truck dispatches rolling out, loading and unloading moments, plus quick snippets of everyday office life.
• Edit and deliver 20–25 polished Reels each month, matching the latest trending audio and effects.
• Publish a Story every day and keep the content calendar organised so posts, Reels and Stories land at the right time.
• Write clear, professional-toned captions with strategic hashtags that keep the brand voice consistent.
• Monitor comments and the simpler DMs, reply promptly, and look for opportunities to push interested prospects toward our enquiry form or phone line.
• Track what’s trending on Instagram and pitch fresh creative ideas that can help us capture attention in the logistics niche.

Acceptance criteria: Reels must be delivered in vertical 1080×1920, under 60 seconds, with captions burned in or provided as .srt; Stories should be scheduled seven days in advance inside our preferred tool (Later or Buffer); monthly performance summary highlighting lead-related metrics.

If you’re comfortable being on location, have a sharp editing workflow in Adobe Premiere Pro, CapCut, or similar, and can keep a professional tone while driving lead-centric engagement, this brief is for you.