Meta Video Ads Driving Sales
Budget: ₹600 – ₹1,500 INR
I need a complete, end-to-end Meta campaign that uses short-form video to turn viewers into paying customers for a single physical product. The objective is direct sales, so every element—from the first frame to the final call-to-action—must be engineered to make people tap “Buy Now.”
Here’s what the work covers:
• Concept and script that highlight the product’s key buying trigger.
• Production or motion-graphics edit optimised for silent autoplay, 15-60 seconds in length, formatted for Feed, Reels and Stories.
• Ad copy, headlines and thumbnails that reinforce urgency and trust.
• Campaign setup inside Meta Ads Manager with pixel events configured for purchase tracking.
• Audience research, look-alike creation and split testing to locate the most profitable segments.
• Ongoing optimisation of bids, creatives and placements, supported by clear weekly reports on cost-per-purchase, ROAS and creative insights.
A campaign is considered successful once it consistently delivers purchases at or below my target CPA for a seven-day rolling window. All raw project files, ad account settings and performance data should be transferred to me on completion so I can scale further.
Here’s what the work covers:
• Concept and script that highlight the product’s key buying trigger.
• Production or motion-graphics edit optimised for silent autoplay, 15-60 seconds in length, formatted for Feed, Reels and Stories.
• Ad copy, headlines and thumbnails that reinforce urgency and trust.
• Campaign setup inside Meta Ads Manager with pixel events configured for purchase tracking.
• Audience research, look-alike creation and split testing to locate the most profitable segments.
• Ongoing optimisation of bids, creatives and placements, supported by clear weekly reports on cost-per-purchase, ROAS and creative insights.
A campaign is considered successful once it consistently delivers purchases at or below my target CPA for a seven-day rolling window. All raw project files, ad account settings and performance data should be transferred to me on completion so I can scale further.