Facebook Video Lead Campaign
Budget: ₹1,500 – ₹12,500 INR
I’m gearing up for a concentrated lead-generation push on Facebook and need a specialist who can turn short video ads into a steady flow of qualified prospects. The goal is simple: drive new leads at the lowest possible cost while keeping the creative on-brand and compelling.
Here’s what the work looks like from my side:
• We’ll start with a quick briefing on my audience, offer, and any existing brand assets.
• You’ll then craft scroll-stopping video ads (15–30 sec) that fit Facebook’s best-practice specs, write the supporting copy, and recommend the most effective campaign objective for lead capture.
• Once approved, set up the campaign in Ads Manager, build relevant audiences (interest, custom, look-alike, as appropriate), and configure the pixel or Conversion API so every lead is tracked cleanly.
• After launch, I’ll expect proactive optimisation: split-tests on creative and targeting, budget allocation to top performers, and clear weekly reports highlighting CPL, CTR, and next-step recommendations.
What success looks like: a live campaign within a week of kickoff and a cost-per-lead that meets or beats the industry benchmark we’ll agree upon during onboarding.
All raw and edited video files, ad copy, audience settings, and performance reports remain my property at hand-off. If this sounds like your wheelhouse, let’s talk timing and next steps.
Here’s what the work looks like from my side:
• We’ll start with a quick briefing on my audience, offer, and any existing brand assets.
• You’ll then craft scroll-stopping video ads (15–30 sec) that fit Facebook’s best-practice specs, write the supporting copy, and recommend the most effective campaign objective for lead capture.
• Once approved, set up the campaign in Ads Manager, build relevant audiences (interest, custom, look-alike, as appropriate), and configure the pixel or Conversion API so every lead is tracked cleanly.
• After launch, I’ll expect proactive optimisation: split-tests on creative and targeting, budget allocation to top performers, and clear weekly reports highlighting CPL, CTR, and next-step recommendations.
What success looks like: a live campaign within a week of kickoff and a cost-per-lead that meets or beats the industry benchmark we’ll agree upon during onboarding.
All raw and edited video files, ad copy, audience settings, and performance reports remain my property at hand-off. If this sounds like your wheelhouse, let’s talk timing and next steps.