Vectorize Existing Wiity.ai Logo Pack

Job ID: 40487818

Budget: $30 – $250 AUD

## Project: Recreate wiity.ai logo as professional vector artwork and export full logo pack

I need a graphic designer to professionally recreate an existing logo concept as clean, scalable vector artwork and export it in all required brand, web, print, and merchandise formats.

This is **not** a logo redesign from scratch**.** The logo concept and geometry are already chosen. The job is to accurately recreate it as production-ready vector artwork.

## Brand

**Brand name:** wiity.ai
**Tagline:** What. If. I. Told. You.

The logo is based on two lowercase “i” figures that join at the bottom to form a subtle W-shaped merge. The key part of the logo is the bottom merge geometry. It should feel like two forms coming together, not a handshake, puzzle piece, or blob.

## Important design instruction

Please preserve the exact visual idea of the reference logo:

* two lowercase “i” forms
* one blue, one tan
* both with rounded heads and rounded vertical stems
* the lower stems curve inward and meet at the bottom
* the overlap creates a soft W-shaped valley/merge
* no handshake shape
* no puzzle-piece notch
* no hard cutout
* no sharp angles
* no gradients
* no shadows
* flat colour only
* premium, clean, minimal, modern

The designer must recreate this as true vector artwork, not trace or upscale the PNG.

## Brand colours

Only use these colours:

| Colour | Hex |
| ------------ | --------- |
| Crayola Blue | `#2476E2` |
| Tan | `#D6B98C` |
| Bright Snow | `#FAFAF8` |
| Black | `#000000` |

Bright Snow should be used instead of pure white where a light background is needed.

## Typography

Use clean, rounded, modern sans-serif typography for the `wiity.ai` wordmark. The wordmark should feel premium, simple, and friendly.

The double `ii` in `wiity` should be treated carefully because it is part of the brand identity. The two `i` letters should sit close enough together to feel intentional.

The `.ai` should be slightly secondary to `wiity`, and may use Tan as the accent colour.

Tagline:

```text
What. If. I. Told. You.
```

The tagline should be optional and used as a supporting line, not part of every logo application.

## Required logo versions

Please provide the following versions:

1. **Primary stacked logo with tagline**
Icon above, `wiity.ai` underneath, tagline below.

2. **Primary stacked logo without tagline**
Icon above, `wiity.ai` underneath.

3. **Horizontal logo with tagline**
Icon on the left, `wiity.ai` on the right, tagline below or aligned beneath the wordmark.

4. **Horizontal logo without tagline**
Icon on the left, `wiity.ai` on the right.

5. **Wordmark only**
Just `wiity.ai`.

6. **Icon only**
Just the two joined lowercase “i” forms.

7. **One-colour versions**

* all black
* all Crayola Blue
* all Bright Snow/white for dark backgrounds

8. **Reverse versions**
Suitable for use on black, blue, and tan backgrounds.

## Required file formats

For each approved logo version, provide:

| Format | Requirement |
| -------- | -------------------------------------- |
| **AI** | Editable Adobe Illustrator master file |
| **SVG** | Clean, web-ready SVG |
| **PDF** | Vector PDF suitable for print |
| **EPS** | Vector EPS for suppliers and printers |
| **PNG** | Transparent background |
| **WebP** | Transparent background for web use |

## PNG export sizes

Please export transparent PNGs in the following sizes where relevant:

| Size | Use |
| -----------: | ----------------------------- |
| 32 × 32 | Favicon |
| 64 × 64 | Favicon / small icon |
| 180 × 180 | Apple touch icon |
| 512 × 512 | App/social icon |
| 1024 × 1024 | High-res icon |
| 1080 × 1080 | Square social |
| 1200 × 630 | Open Graph / social preview |
| 2400 px wide | Website / presentation master |

## Favicon requirements

Please provide:

* `favicon.ico`
* SVG favicon
* PNG favicons at 32px, 64px, 180px, and 512px

The favicon should use the **icon-only** version.

## Logo usage sheet

Please include a simple one-page logo usage sheet covering:

* colour palette
* logo versions
* clear space
* minimum size
* correct use on black, blue, tan, and Bright Snow backgrounds
* incorrect usage examples, including:

* do not alter the lower merge
* do not make it look like a handshake
* do not add gradients
* do not use unapproved colours
* do not stretch or distort
* do not use pure white where Bright Snow is intended

## Final deliverables

Please deliver a tidy folder structure like this:

```text
wiity-logo-pack/
01-master/
wiity-logo-master.ai
wiity-logo-master.pdf
02-svg/
03-png-transparent/
04-webp/
05-print/
eps/
pdf/
06-favicon/
07-merchandise/
08-logo-usage-sheet/
```

## Success criteria

The final logo must:

* match the selected reference concept closely
* preserve the bottom merge geometry
* be fully vector and scalable
* work clearly at small sizes
* be suitable for website, LinkedIn, pitch decks, print, embroidery, and merchandise
* use only the approved wiity brand colours
* feel premium, clean, understated, and modern

Please include examples of previous vector logo work when applying.
Brand guidelines can be found at: https://wiity.ai/site/brand.html