SOLT Logo & Symbol
Budget: £20 – £250 GBP
I’m ready to commission a new visual identity for SOLT – written with an Ø, not a standard O – a premium mineral-salt label that sits in the space I call “scientific luxury.” The mark has to feel intelligent, minimal and trustworthy, steering well clear of the airy, lifestyle tone most wellness brands lean on.
Core concept
Not all salt is created equal. SOLT celebrates unrefined mineral salt, its natural composition preserved and purity confirmed in the lab. The logo therefore needs to balance natural provenance with scientific authority.
Key visual requirement
The symbol must centre on an ammonite fossil-inspired spiral rendered in a modern, geometric, highly simplified way. That spiral should work as a standalone icon and also pair elegantly with the wordmark SØLT.
Deliverables
• Primary wordmark featuring the Ø
• Stand-alone spiral icon
• Horizontal and stacked lock-ups of icon + wordmark
• Colour, clear-space and usage guidance (concise PDF)
• Editable vector files (AI, EPS, SVG) and web-ready PNG/SVG exports
Timeline
I’d like to wrap this within one month, including one round of refinements.
If you’re comfortable distilling complex ideas into clean, enduring marks and can give the ammonite motif a fresh, authoritative feel, I’d love to see how you’d approach SOLT.
Core concept
Not all salt is created equal. SOLT celebrates unrefined mineral salt, its natural composition preserved and purity confirmed in the lab. The logo therefore needs to balance natural provenance with scientific authority.
Key visual requirement
The symbol must centre on an ammonite fossil-inspired spiral rendered in a modern, geometric, highly simplified way. That spiral should work as a standalone icon and also pair elegantly with the wordmark SØLT.
Deliverables
• Primary wordmark featuring the Ø
• Stand-alone spiral icon
• Horizontal and stacked lock-ups of icon + wordmark
• Colour, clear-space and usage guidance (concise PDF)
• Editable vector files (AI, EPS, SVG) and web-ready PNG/SVG exports
Timeline
I’d like to wrap this within one month, including one round of refinements.
If you’re comfortable distilling complex ideas into clean, enduring marks and can give the ammonite motif a fresh, authoritative feel, I’d love to see how you’d approach SOLT.