Modern Neutral Logo Design

I’m refreshing my brand identity and need a modern logo that balances a clean word-mark with a complementary icon. The overall look should feel contemporary—think crisp lines and plenty of negative space—while the colour palette remains subtle and neutral rather than bright or high-contrast.

I’ll share the brand name, tagline and a brief on audience, values and competitors as soon as we start. From there, I’d like to see at least three initial concepts that explore different ways to marry the text and icon, followed by two rounds of refinements on the chosen direction.

Deliverables (final hand-off):
• Vector logo (AI, EPS, PDF)
• Web-ready PNGs (transparent background) and SVG
• Colour, black, and white versions
• Simple usage guide noting fonts, colour codes and minimum-size rules

Please let me know your typical turnaround for first concepts and include a link to a portfolio piece that shows a similar modern + subtle style.