Minimalist Logo for Kaechacon

Kaechacon is a growing carpentry team serving the construction industry, and the time has come to give the crew a clear visual identity. The goal is a neat, minimalist logo that relies solely on the business name “Kaechacon” while expressing the craft and reliability we bring to every build.

Style guidance
• Minimalist by design—no busy illustrations, just clean, confident lettering.
• Earth-tone palette: warm browns paired with subtle greens that feel at home against natural timber.
• The wordmark itself is the hero; keep any supporting shapes understated.

Practical considerations
The logo must scale from a truck door to a plan stamp, print crisply on invoices, and embroider cleanly on work shirts. A single-colour variant will be essential for laser engraving on wood products.

Deliverables
• Vector master file (AI or SVG)
• High-resolution PNG with transparent background
• One-colour version for engraving/embroidery
• Colour codes and font details
• At least one revision round after the first concept

If this brief is clear, share your lead time and any questions so we can lock in the next steps.