Abstract Identity Logo Design

I’m refreshing my brand identity and need a clean, eye-catching logo built around an abstract concept. The palette should sit firmly in warm territory—reds, oranges, maybe a hint of gold—so the mark feels energetic and welcoming at first glance.

The final artwork has to work just as well on a business card as it will on large-format signage, so please structure the design in vector format (AI or SVG) with layered, editable files. Include RGB and CMYK colour versions and a simple black-on-white fallback.

I’ll share a short brief describing the brand story and any words or initials that must appear once we start. Deliver the first round of rough concepts, I’ll pick one to refine, and we’ll iterate until the logo feels unmistakably ours.