Luxury Fashion UI/UX Expert Needed
Budget: $15 – $25 USD
# UI/UX Designer — Women's Luxury Occasionwear Brand (Shopify | LA-Based Launch)
---
## About the Brand
We're a Los Angeles-based women's luxury occasionwear brand preparing for our DTC launch on Shopify. Our product sits in the **$600+ price range** — think elevated event dressing with a strong editorial identity. The brand aesthetic is polished, feminine, and intentional.
We have a Shopify developer already in place handling the technical build. What we need now is a **senior-level UX/UI designer** who can take the site from functional to exceptional — someone who understands that at this price point, the design *is* the sales floor.
---
## What You'll Own
This isn't a beautification job. We need someone who thinks like a **designer and a merchandiser** — someone who can drive conversion and tell a brand story at the same time.
**Core scope includes:**
- Homepage UX storytelling — earning trust and communicating brand identity within the first scroll
- Collection page architecture — curated navigation, editorial entry points, product discovery flow
- Product Detail Page (PDP) design — with serious attention to size & fit UX, mobile conversion, and AOV optimization
- Mobile-first design across all templates (desktop + mobile breakpoints)
- High-fidelity Figma files with clean, developer-ready handoff documentation
- Ongoing collaboration with our Shopify developer (remote, India-based) to ensure accurate implementation
**Post-launch potential:**
- New collection drops and campaign landing pages
- CRO iteration and A/B testing support
- Ongoing retainer for a designer who proves a great fit
---
## Who We're Looking For
You have **real, verifiable experience designing for fashion or luxury DTC brands**. You know the difference between a homepage that looks good and one that actually converts a $400 dress shopper. You've solved hard UX problems — size confidence, mobile drop-off, high-AOV hesitation — and you can explain *why* your decisions work, not just what they look like.
**You must have:**
- 5+ years in UI/UX design with a DTC ecommerce focus
- Proven portfolio that includes live fashion or luxury brand projects (Shopify preferred)
- Deep understanding of:
- Mobile-first conversion flows
- PDP architecture for high-AOV fashion
- Size & fit UX and its direct impact on returns
- Homepage storytelling without relying on copy to do the work
- Strong Figma skills and a developer handoff process that actually works
- Experience collaborating with remote or offshore development teams
**Nice to have:**
- Familiarity with Shopify themes (Prestige, Focal, or custom builds)
- Experience with brands in the $500+ price
- Background at a fashion-focused agency or in-house at a premium DTC brand
---
## How We Work
- **Engagement type:** Hourly (preferred) — we want transparency on both sides
- **Communication:** Async-friendly with scheduled review checkpoints
- **Tools:** Figma for design, Shopify for implementation review, Loom/video for async feedback
---
## How to Apply
Please include the following — applications without these will not be reviewed:
1. **2–4 links to Figma and live Shopify stores you've designed** (fashion or luxury preferred)
2. **For each project, briefly explain:**
- What UX problem you were solving
- What you specifically designed or changed
- Any measurable impact — conversion rate, AOV, return rate, bounce rate, etc.
3. **Your hourly rate**
Generic applications will not be considered. We read every submission that shows genuine fashion ecommerce experience.
---
## What Makes This a Great Opportunity
- Real creative ownership on a brand-new DTC launch — you'll help shape the experience from the ground up
- A client who understands that good UX is an investment, not a line item
- Potential for a long-term relationship as the brand grows
- The kind of work that belongs in a portfolio — a luxury fashion launch done right
---
*We're prioritizing quality and proven results. If you've done this kind of work before and you're proud of it, we'd love to see it.*
---
## About the Brand
We're a Los Angeles-based women's luxury occasionwear brand preparing for our DTC launch on Shopify. Our product sits in the **$600+ price range** — think elevated event dressing with a strong editorial identity. The brand aesthetic is polished, feminine, and intentional.
We have a Shopify developer already in place handling the technical build. What we need now is a **senior-level UX/UI designer** who can take the site from functional to exceptional — someone who understands that at this price point, the design *is* the sales floor.
---
## What You'll Own
This isn't a beautification job. We need someone who thinks like a **designer and a merchandiser** — someone who can drive conversion and tell a brand story at the same time.
**Core scope includes:**
- Homepage UX storytelling — earning trust and communicating brand identity within the first scroll
- Collection page architecture — curated navigation, editorial entry points, product discovery flow
- Product Detail Page (PDP) design — with serious attention to size & fit UX, mobile conversion, and AOV optimization
- Mobile-first design across all templates (desktop + mobile breakpoints)
- High-fidelity Figma files with clean, developer-ready handoff documentation
- Ongoing collaboration with our Shopify developer (remote, India-based) to ensure accurate implementation
**Post-launch potential:**
- New collection drops and campaign landing pages
- CRO iteration and A/B testing support
- Ongoing retainer for a designer who proves a great fit
---
## Who We're Looking For
You have **real, verifiable experience designing for fashion or luxury DTC brands**. You know the difference between a homepage that looks good and one that actually converts a $400 dress shopper. You've solved hard UX problems — size confidence, mobile drop-off, high-AOV hesitation — and you can explain *why* your decisions work, not just what they look like.
**You must have:**
- 5+ years in UI/UX design with a DTC ecommerce focus
- Proven portfolio that includes live fashion or luxury brand projects (Shopify preferred)
- Deep understanding of:
- Mobile-first conversion flows
- PDP architecture for high-AOV fashion
- Size & fit UX and its direct impact on returns
- Homepage storytelling without relying on copy to do the work
- Strong Figma skills and a developer handoff process that actually works
- Experience collaborating with remote or offshore development teams
**Nice to have:**
- Familiarity with Shopify themes (Prestige, Focal, or custom builds)
- Experience with brands in the $500+ price
- Background at a fashion-focused agency or in-house at a premium DTC brand
---
## How We Work
- **Engagement type:** Hourly (preferred) — we want transparency on both sides
- **Communication:** Async-friendly with scheduled review checkpoints
- **Tools:** Figma for design, Shopify for implementation review, Loom/video for async feedback
---
## How to Apply
Please include the following — applications without these will not be reviewed:
1. **2–4 links to Figma and live Shopify stores you've designed** (fashion or luxury preferred)
2. **For each project, briefly explain:**
- What UX problem you were solving
- What you specifically designed or changed
- Any measurable impact — conversion rate, AOV, return rate, bounce rate, etc.
3. **Your hourly rate**
Generic applications will not be considered. We read every submission that shows genuine fashion ecommerce experience.
---
## What Makes This a Great Opportunity
- Real creative ownership on a brand-new DTC launch — you'll help shape the experience from the ground up
- A client who understands that good UX is an investment, not a line item
- Potential for a long-term relationship as the brand grows
- The kind of work that belongs in a portfolio — a luxury fashion launch done right
---
*We're prioritizing quality and proven results. If you've done this kind of work before and you're proud of it, we'd love to see it.*