UX Designers - Language Tutoring Website Homepage Redesign

I’m ready to refresh the homepage of my language-tutoring business and give visitors an experience that feels as professional and corporate as the services we now provide - and focuses on Conversions. The current page is outdated and too busy, and it no longer reflects the breadth of services we offer.

Here is what I need: one new homepage (desktop and mobile) including a new header and footer (which we will roll out site-wide). The design must be clean, easy to scan, and centered on conversions. We have testimonials and a Case Study that we can highlight as well.

We can discuss and document the Call to Actions and project scope in a document together over a series of calls, discussing the clients, conversion actions we have, we what offer, what makes us different, etc.

Deliverables
• High-fidelity homepage mock-ups for desktop and mobile.
• Matching header and footer components supplied separately (so my dev team can reuse them across the site)
• Source file in Figma, Sketch, or Adobe XD with organized layers and text styles
• Handoff notes outlining fonts, color codes, spacing, and interactive states
• I am looking for not just a static design, but the expected user experience while engaging with the homepage.

I am looking for a UX designer specifically that knows about Conversion Rate Optimization.

I’ll consider the job complete once the designs are signed off and the editable files are in hand, ready for my developers to implement. If we do well, I have additional pages waiting in the wings, but this brief is strictly about perfecting the homepage.