Project Simulation – UX/UI Design Task

Project Overview: Participant will create a comprehensive UX/UI design package for a real-world B2B company's informational website. The project focuses on responsive design (desktop, tablet, mobile), asset preparation in Figma, and developing replicable design templates for efficient implementation.

Total Duration: Approximately 30-35 hours (6 weeks, ~5 hours/week)

Company Brief: ClickUp
Company Domain: www.clickup.com
Industry: Productivity and Project Management Software (B2B)
Brand Tone: Professional, user-centric, modern, intuitive
Company Overview: ClickUp offers a productivity platform designed to enhance project management and team collaboration. Known for its intuitive interface and flexibility, ClickUp aims to improve workplace efficiency and simplify complex tasks.

Required Deliverables:
1. UX/UI Design for Website
Create a 5-page informational website in Figma (e.g., Home, About Us, Features/Services, Contact Us, Blog/News).
Ensure responsive design with optimized versions for desktop, tablet, and mobile.
2. Replicable Design Assets
Develop replicable design components (buttons, forms, headers, footers, navigation) for ease of implementation.
Clearly organize and document assets within Figma.
3. Template Page
Design one template page in Figma (e.g., blog/news article layout).
Prepare the template clearly for development usage.
4. Design Documentation
Provide clear documentation for all design elements, styles, and assets in Figma for handoff to development teams.

Evaluation Criteria:
Cohesive, professional, and responsive website design.
Practical and clearly documented replicable design assets.
Effectiveness and usability of the template page.
Clear organization and ease of use for developer handoff.
Strategic utilization of Figma’s capabilities for UX/UI design.