Conversion-Focused Web UI/UX & Brand Designer for Beauty E-commerce Websites
Budget: $750 – $1,500 AUD
Job Title:
Conversion-Focused Web UI/UX & Brand Designer
About Us:
The Online Beauty Warehouse and Organic Skin Australia are trusted Australian brands serving salons, spas, and beauty enthusiasts with premium, organic, and professional-grade beauty solutions. We pride ourselves on delivering exceptional value and a seamless customer experience. Now, we’re ready to transform our websites’ homepages into powerful conversion engines that truly reflect our brand story and boost results.
Role Summary:
We’re looking for an experienced Web UI/UX & Brand Designer who specialises in conversion-focused design for e-commerce and service-driven websites. This role blends product design, user experience, and brand storytelling to deliver intuitive, beautiful, and highly effective homepage experiences that inspire visitors to take action.
What You’ll Do:
> Analyse the current homepages (theonlinebeautywarehouse.com.au & organicskin.com.au) to identify UX friction points and missed conversion opportunities.
> Develop and present actionable strategies to elevate usability, messaging, and visual appeal — all aligned with each brand’s unique identity.
> Create modern wireframes, prototypes, and final high-fidelity designs that guide visitors seamlessly to key actions (purchasing, booking, or contacting).
> Elevate product presentation, brand storytelling, and trust elements to build credibility and engagement.
> Design clear, compelling CTAs and landing elements that improve conversion rates.
> Apply mobile-first and responsive design principles to ensure a smooth experience on all devices.
> Collaborate with key stakeholders, marketers, and developers to bring designs to life effectively.
> Recommend and support implementation of A/B tests and conversion tracking tools.
> Provide clear documentation of design choices, brand updates, and best practices for future iterations.
What You’ll Bring:
> 3+ years of experience in web/UI/UX design with a strong portfolio showcasing conversion-focused e-commerce or service website work.
> Strong understanding of customer journey mapping, persuasive design, and brand identity.
> Proficiency in industry-standard design tools (Figma, Adobe XD, Sketch, etc.).
> Ability to create wireframes, prototypes, and final design assets independently.
> Knowledge of CRO strategies, A/B testing, and web analytics.
> Strong sense of visual storytelling and brand consistency.
> Excellent communication and presentation skills — you can clearly explain your design rationale and decisions.
> Basic understanding of front-end development (HTML/CSS) is a plus, but not required.
Conversion-Focused Web UI/UX & Brand Designer
About Us:
The Online Beauty Warehouse and Organic Skin Australia are trusted Australian brands serving salons, spas, and beauty enthusiasts with premium, organic, and professional-grade beauty solutions. We pride ourselves on delivering exceptional value and a seamless customer experience. Now, we’re ready to transform our websites’ homepages into powerful conversion engines that truly reflect our brand story and boost results.
Role Summary:
We’re looking for an experienced Web UI/UX & Brand Designer who specialises in conversion-focused design for e-commerce and service-driven websites. This role blends product design, user experience, and brand storytelling to deliver intuitive, beautiful, and highly effective homepage experiences that inspire visitors to take action.
What You’ll Do:
> Analyse the current homepages (theonlinebeautywarehouse.com.au & organicskin.com.au) to identify UX friction points and missed conversion opportunities.
> Develop and present actionable strategies to elevate usability, messaging, and visual appeal — all aligned with each brand’s unique identity.
> Create modern wireframes, prototypes, and final high-fidelity designs that guide visitors seamlessly to key actions (purchasing, booking, or contacting).
> Elevate product presentation, brand storytelling, and trust elements to build credibility and engagement.
> Design clear, compelling CTAs and landing elements that improve conversion rates.
> Apply mobile-first and responsive design principles to ensure a smooth experience on all devices.
> Collaborate with key stakeholders, marketers, and developers to bring designs to life effectively.
> Recommend and support implementation of A/B tests and conversion tracking tools.
> Provide clear documentation of design choices, brand updates, and best practices for future iterations.
What You’ll Bring:
> 3+ years of experience in web/UI/UX design with a strong portfolio showcasing conversion-focused e-commerce or service website work.
> Strong understanding of customer journey mapping, persuasive design, and brand identity.
> Proficiency in industry-standard design tools (Figma, Adobe XD, Sketch, etc.).
> Ability to create wireframes, prototypes, and final design assets independently.
> Knowledge of CRO strategies, A/B testing, and web analytics.
> Strong sense of visual storytelling and brand consistency.
> Excellent communication and presentation skills — you can clearly explain your design rationale and decisions.
> Basic understanding of front-end development (HTML/CSS) is a plus, but not required.