ANAAD Foods Mobile Wireframe Design Project

Job ID: 39633460

Budget: ₹1,500 – ₹12,500 INR

UI/UX Wireframe Designer for Android & iOS App (Neuro-Marketing Based – ANAAD Foods)
Project Description:
We are looking for an experienced UI/UX expert to design high-quality wireframes for the ANAAD mobile application (Android & iOS).
Development will be handled in-house — we only need complete UI wireframes that reflect the app’s core philosophy, user flow, and visual experience.

About Us:
ANAAD Foods is a purpose-driven movement restoring real food, real farming, and real health. We are pioneering Indian Cow-Based Natural Farming (ICBNF), building a direct farm-to-home subscription model for urban families — rooted in rebellion against chemically-grown food.

This app is not just for transactions — it’s the entry point to an entire food revolution.
What We're Looking For:
A UI/UX Designer with a sharp eye for aesthetics and flow

Someone with experience in neuro-marketing-oriented design — designs that influence perception and decision-making

Strong understanding of design psychology — how colors, typography, layout, and motion affect trust and engagement

Ability to think from the customer’s perspective — simplicity, emotion, and impact over clutter

App Modules You’ll Be Designing:
Home Dashboard (with seasonal offerings, subscriptions, etc.)

Product Pages (cold-pressed flours, vegetables, rice)

Subscription Flow (monthly/quarterly plan selection)

User Profile & Farm Updates (show mini-farm assigned, real-time farm updates)

Checkout Flow (payment, address, schedule)

Notification Center (order updates, educational nudges)

Education Hub (short reels/articles on natural farming, toxin-free food)

Deliverables:
Complete Wireframe Designs for both Android & iOS

Flow diagrams and UI thinking notes (to help our developers understand reasoning)

Format: Figma preferred (Adobe XD also acceptable)
Design Direction (Mood & Aesthetic):
Premium + Earthy

Bold, Rebellious, yet Trust-Building

Clear messaging hierarchy that drives action and emotion

Font and color schemes that evoke nature, trust, and urgency

Preferred Candidate:
Portfolio demonstrating mobile app wireframes/UI for consumer-facing apps

Prior work in health, food, or social impact domains (preferred but not mandatory)

Ability to iterate quickly with feedback

Bonus: understanding of Indian consumer behavior and culture


How to Apply:
Send us:

A brief on how you'd approach UI/UX for a movement like ANAAD

Portfolio (especially mobile UI wireframes or similar apps)

Your quote and delivery timeline