Freelance Brand Logo & Illustration Designer (Travel & Tourism Brand)

Job ID: 40500377

Budget: $250 – $750 USD

Logo Designer & Illustrator wanted

We’re looking for a talented Logo Designer & Illustrator to help create the brand identity for a new travel and tourism venture.
This isn’t a stock icon and font-pairing project.

We’re looking for someone who can think conceptually, sketch ideas from scratch, create original illustrations, and craft typography that feels unique to the brand.

The final identity will combine illustration and custom text treatment, so experience developing complete brand marks is essential.

Designers with experience in travel, tourism, hospitality, adventure, or lifestyle brands are encouraged to apply.

A quick heads-up:
We’ve worked with designers in the past who delivered strong final logos but couldn’t demonstrate how the concepts were developed.
Because of that, we’ll only move forward with applicants who provide all of the items listed in the Application Requirements section below.

Scope of work:
Phase 1: Concept development
Research and creative exploration
Three original logo concepts developed from scratch
Initial concepts sketched by hand
Digital presentation of concepts for review

Phase 2: Logo refinement
Refinement of one selected concept
Typography exploration and recommendations
Up to three rounds of revisions
Final preparation of all brand assets

Deliverables:
Primary logo
Secondary logo or alternate variation (if appropriate)
Vector files (AI, EPS, SVG)
High-resolution PNG and JPG files
Black-and-white versions
Font recommendations and usage guidance
Source files

Who we’re looking for:
You’ll likely be a great fit if you:
Have proven experience in logo design and brand identity development
Can sketch and develop concepts before moving into digital execution
Have strong illustration skills
Understand typography, font pairing, and custom lettering
Create genuinely original work rather than relying on stock assets
Communicate clearly and meet deadlines
Have experience working with travel, tourism, hospitality, adventure, or lifestyle brands

Application requirements:
1. Portfolio
Please include examples of:
Logo design projects
Brand identity work
Travel, tourism, hospitality, adventure, or lifestyle brands (if available)

2. Sketch examples (required)
Please provide examples that show:
Initial hand-drawn sketches
The finished digital logo or illustration
We want to see how you move from idea to execution, not just the final result.

3. Brief introduction
Tell us:
About your experience in logo design and illustration
Any relevant travel or tourism branding experience
Your preferred design software and workflow

What matters most:
Original thinking matters as much as polished execution.

We’ll prioritize designers who can clearly demonstrate their sketching, ideation, and creative development process.

If you love creating memorable travel brands and can take an idea from sketchbook to finished identity, we’d love to hear from you.

Budget: $450–$750 USD (Paid in agreed milestones)
Timeline: July–August 2026
Project type: One-off branding project with potential for future design work.