American Crypto Token Promotion
Budget: $15 – $25 USD
The task is to design and execute a U.S.–focused campaign that grows the active user base for our company token. Success hinges on clear, trackable traction among American holders and community members, so every tactic must be data-driven and fully compliant with U.S. regulations.
Primary objective
• Rapidly grow our user base in the United States.
Core channels
• Social media, with Twitter as the main stage.
• Strategic influencer partnerships that reach crypto-savvy audiences.
Scope of work
First, craft a concise positioning statement that resonates with U.S. retail investors and builders. From there, build a content calendar for Twitter—threads, spaces, memes, and short-form video teasers—supported by coordinated influencer drops. Curated giveaways, AMAs, and referral incentives should dovetail with each post to convert impressions into verified wallet holders.
Deliverables
• Four-week Twitter content calendar (daily posts plus two weekly Spaces).
• Shortlist of vetted U.S. crypto influencers, outreach scripts, and negotiated promo slots.
• Growth funnel setup: tracking links, on-chain dashboards, and weekly KPI reports (followers, engagement, new wallet addresses).
• Post-campaign wrap-up deck outlining results, insights, and next-step recommendations.
Acceptance criteria
1. 20%+ increase in U.S. Twitter followers by campaign end.
2. Minimum 1,000 new wallet addresses tied to campaign links.
3. Engagement rate on Twitter posts ≥5%.
Tools you prefer—TweetDeck, Hootsuite, Dune Analytics, or comparable—are fine as long as metrics remain transparent. Creativity is welcome, but every claim must be substantiated with data; screenshots and on-chain proofs will form part of the handover.
Primary objective
• Rapidly grow our user base in the United States.
Core channels
• Social media, with Twitter as the main stage.
• Strategic influencer partnerships that reach crypto-savvy audiences.
Scope of work
First, craft a concise positioning statement that resonates with U.S. retail investors and builders. From there, build a content calendar for Twitter—threads, spaces, memes, and short-form video teasers—supported by coordinated influencer drops. Curated giveaways, AMAs, and referral incentives should dovetail with each post to convert impressions into verified wallet holders.
Deliverables
• Four-week Twitter content calendar (daily posts plus two weekly Spaces).
• Shortlist of vetted U.S. crypto influencers, outreach scripts, and negotiated promo slots.
• Growth funnel setup: tracking links, on-chain dashboards, and weekly KPI reports (followers, engagement, new wallet addresses).
• Post-campaign wrap-up deck outlining results, insights, and next-step recommendations.
Acceptance criteria
1. 20%+ increase in U.S. Twitter followers by campaign end.
2. Minimum 1,000 new wallet addresses tied to campaign links.
3. Engagement rate on Twitter posts ≥5%.
Tools you prefer—TweetDeck, Hootsuite, Dune Analytics, or comparable—are fine as long as metrics remain transparent. Creativity is welcome, but every claim must be substantiated with data; screenshots and on-chain proofs will form part of the handover.