Basic Informational Website Development

I need a simple and clean website for informational purposes. I would prefer the website to be user-friendly, easy to navigate, and visually appealing.

Ideal Skills and Experience:
- Experience in developing clean and simple websites
- Proficiency in creating user-friendly designs
- Understanding of basic SEO principles to ensure the website is search engine friendly

Please provide a brief overview of your approach to designing such a website and your relevant experience.