Canada-Based Social Media & Paid Ads Specialist for Play-Money Prediction App Launch (TikTok + IG Focus)
Budget: $1,500 – $3,000 USD
I’m gearing up for the Canadian-only launch of “Pluto” (brand name confidential for now) on 16 March 2026 – a fun, play-money (no real money/crypto) prediction market app styled like "the TikTok of predictions". Users swipe hunches on NHL, LoL, Valorant, Taylor Swift/pop culture moments, earn play money, streaks & badges.
Goal: 1,000 highly engaged users (sign-ups + trades + streaks + referrals) in first 30 days with ~$10,000 USD total budget.
You will own:
1. TikTok + Instagram organic posting + paid ads (boosts + Ads Manager)
2. Reddit seeding (r/nhl, r/ValorantCompetitive, r/leagueoflegends etc.)
3. Discord community moderation & engagement
4. Optional: FB Groups + X (Twitter) live polls during NHL games
Must-have requirements
1. You live in Canada (Ontario / BC / Alberta preferred)
2. Proven experience running TikTok + IG ads in gaming/esports or sports niches (NHL/CFL a big plus)
3. Understand play-money framing & Canadian ad compliance (no real gambling claims, AGCO-aware)
4. Comfortable creating branded short-form content (Reels, Stories, polls) using our brand guidelines (black/yellow/orange gem palette, logo, "What's Your Take?" tone)
Deliverables & timeline (March 6 – April 15, ~6 weeks)
1. Week 1 (pre-launch): Set up profiles, create 5–8 teaser Reels, seed Reddit/Discord, waitlist form live
2. Launch week (Mar 16–22): Run $1,800 ads (mostly TikTok), daily posting, community kickoff
3. Weeks 2–4: Optimize ads ($1,400 → $1,000 → $800), daily content, contests, streak/leaderboard spotlights, weekly KPI reports
4. Final week: Handover notes + full 30-day summary
Budget
1. Fixed price: $1,500 – $2,200 USD (full amount to you – 0% platform fee on Freelancer.com side if you choose milestone payments)
2. We have separate $5,000 USD ad spend budget (you can manage it via shared access or guide us)
To apply – please reply with
Your location (city/province in Canada)
1–2 similar campaigns you've run (gaming/esports/sports social ads in Canada – links/screenshots)
Rough Day 1–7 launch plan (what would you post/run first week?)
Your proposed fixed price within the range
Interviews this week – need to hire by March 7–8 so we hit the ground running March 16. Serious applicants only.
Goal: 1,000 highly engaged users (sign-ups + trades + streaks + referrals) in first 30 days with ~$10,000 USD total budget.
You will own:
1. TikTok + Instagram organic posting + paid ads (boosts + Ads Manager)
2. Reddit seeding (r/nhl, r/ValorantCompetitive, r/leagueoflegends etc.)
3. Discord community moderation & engagement
4. Optional: FB Groups + X (Twitter) live polls during NHL games
Must-have requirements
1. You live in Canada (Ontario / BC / Alberta preferred)
2. Proven experience running TikTok + IG ads in gaming/esports or sports niches (NHL/CFL a big plus)
3. Understand play-money framing & Canadian ad compliance (no real gambling claims, AGCO-aware)
4. Comfortable creating branded short-form content (Reels, Stories, polls) using our brand guidelines (black/yellow/orange gem palette, logo, "What's Your Take?" tone)
Deliverables & timeline (March 6 – April 15, ~6 weeks)
1. Week 1 (pre-launch): Set up profiles, create 5–8 teaser Reels, seed Reddit/Discord, waitlist form live
2. Launch week (Mar 16–22): Run $1,800 ads (mostly TikTok), daily posting, community kickoff
3. Weeks 2–4: Optimize ads ($1,400 → $1,000 → $800), daily content, contests, streak/leaderboard spotlights, weekly KPI reports
4. Final week: Handover notes + full 30-day summary
Budget
1. Fixed price: $1,500 – $2,200 USD (full amount to you – 0% platform fee on Freelancer.com side if you choose milestone payments)
2. We have separate $5,000 USD ad spend budget (you can manage it via shared access or guide us)
To apply – please reply with
Your location (city/province in Canada)
1–2 similar campaigns you've run (gaming/esports/sports social ads in Canada – links/screenshots)
Rough Day 1–7 launch plan (what would you post/run first week?)
Your proposed fixed price within the range
Interviews this week – need to hire by March 7–8 so we hit the ground running March 16. Serious applicants only.