Digital Marketing Specialist for TikTok, Instagram, and Tinder Ad Campaigns for mobile app
Budget: $250 – $750 USD
Job Description:
We are seeking a skilled digital marketing specialist to manage and optimize ad campaigns on TikTok, Instagram, and Tinder (or similar platforms). The goal is to increase app installs, engagement, and brand awareness for our app, Typly—an AI-powered texting assistant designed to enhance conversations with smart, customizable replies.
The ideal candidate will have experience creating, managing, and scaling ad campaigns across social media and dating platforms, with a strong understanding of audience targeting, ad creative development, and campaign analytics.
Key Responsibilities:
Create and manage ad campaigns on TikTok, Instagram, and Tinder (or similar dating apps).
Develop ad creatives (video, images, copy) that align with Typly’s brand and messaging.
Optimize campaigns for best performance, ensuring a positive return on ad spend (ROAS).
Audience segmentation and targeting to reach the right users across platforms.
Track and analyze campaign performance using tools like TikTok Ads Manager, Facebook Ads Manager, and Tinder's ad platforms to make data-driven decisions.
A/B testing ad creatives and audiences to improve CTR, CPI, and overall campaign efficiency.
Provide regular reports on key metrics such as impressions, clicks, installs, and ROI.
Suggest and implement improvements for scaling successful campaigns.
Requirements:
Proven experience running successful TikTok, Instagram, and/or Tinder ad campaigns.
Strong understanding of social media advertising and dating app marketing.
Proficiency in ad platforms such as TikTok Ads Manager, Facebook Ads Manager, and Tinder’s ad tools.
Experience with A/B testing, audience targeting, and ad optimization.
Strong analytical skills to track and report campaign performance.
Ability to create or collaborate on engaging ad creatives (videos, copy, graphics).
Knowledge of cost-per-install (CPI) and cost-per-click (CPC) models for mobile apps.
Preferred:
Experience working with mobile app marketing, especially in the tech or dating app industries.
Familiarity with app install campaigns and conversion rate optimization.
Additional Information:
We are looking for someone to help us drive strong results and increase Typly’s user base through engaging, targeted ad campaigns. If you have experience driving installs and engagement on social media and dating platforms, we’d love to hear from you!
We are seeking a skilled digital marketing specialist to manage and optimize ad campaigns on TikTok, Instagram, and Tinder (or similar platforms). The goal is to increase app installs, engagement, and brand awareness for our app, Typly—an AI-powered texting assistant designed to enhance conversations with smart, customizable replies.
The ideal candidate will have experience creating, managing, and scaling ad campaigns across social media and dating platforms, with a strong understanding of audience targeting, ad creative development, and campaign analytics.
Key Responsibilities:
Create and manage ad campaigns on TikTok, Instagram, and Tinder (or similar dating apps).
Develop ad creatives (video, images, copy) that align with Typly’s brand and messaging.
Optimize campaigns for best performance, ensuring a positive return on ad spend (ROAS).
Audience segmentation and targeting to reach the right users across platforms.
Track and analyze campaign performance using tools like TikTok Ads Manager, Facebook Ads Manager, and Tinder's ad platforms to make data-driven decisions.
A/B testing ad creatives and audiences to improve CTR, CPI, and overall campaign efficiency.
Provide regular reports on key metrics such as impressions, clicks, installs, and ROI.
Suggest and implement improvements for scaling successful campaigns.
Requirements:
Proven experience running successful TikTok, Instagram, and/or Tinder ad campaigns.
Strong understanding of social media advertising and dating app marketing.
Proficiency in ad platforms such as TikTok Ads Manager, Facebook Ads Manager, and Tinder’s ad tools.
Experience with A/B testing, audience targeting, and ad optimization.
Strong analytical skills to track and report campaign performance.
Ability to create or collaborate on engaging ad creatives (videos, copy, graphics).
Knowledge of cost-per-install (CPI) and cost-per-click (CPC) models for mobile apps.
Preferred:
Experience working with mobile app marketing, especially in the tech or dating app industries.
Familiarity with app install campaigns and conversion rate optimization.
Additional Information:
We are looking for someone to help us drive strong results and increase Typly’s user base through engaging, targeted ad campaigns. If you have experience driving installs and engagement on social media and dating platforms, we’d love to hear from you!