MailerLite Expert Needed for Drip Campaign
Budget: $750 – $1,500 USD
I'm seeking a MailerLite specialist to help design and implement a comprehensive drip email campaign for Lasting Legacy Online, our storytelling platform.
Key Responsibilities:
- Create a visual workflow diagram illustrating the complete drip sequence.
- Set up email triggers responding to user behavior (e.g., signs up but doesn’t start, completes first question, halfway through, etc.).
- Propose optimal timing intervals between emails.
- Generate subject lines and brief content prompts (we will provide the full copy).
- Handle the setup and automation of the workflow in MailerLite.
- Conduct testing and QA to ensure seamless operation.
Target Audience:
Our primary users are individuals aged 50 and above. Therefore, the emails should be simple, clear, and designed to be welcoming, easy to follow, and emotionally engaging.
Goals of the Campaign:
- Onboarding new users.
- Re-engaging inactive users.
Tone of the Emails:
The emails should convey a friendly and approachable tone.
Desired User Action:
By the end of the sequence, we want users to write their story and respond to either the 20 questions or ideally, the 75 questions.
Please apply only if you're proficient with MailerLite and can manage the full automation process from start to finish.
Key Responsibilities:
- Create a visual workflow diagram illustrating the complete drip sequence.
- Set up email triggers responding to user behavior (e.g., signs up but doesn’t start, completes first question, halfway through, etc.).
- Propose optimal timing intervals between emails.
- Generate subject lines and brief content prompts (we will provide the full copy).
- Handle the setup and automation of the workflow in MailerLite.
- Conduct testing and QA to ensure seamless operation.
Target Audience:
Our primary users are individuals aged 50 and above. Therefore, the emails should be simple, clear, and designed to be welcoming, easy to follow, and emotionally engaging.
Goals of the Campaign:
- Onboarding new users.
- Re-engaging inactive users.
Tone of the Emails:
The emails should convey a friendly and approachable tone.
Desired User Action:
By the end of the sequence, we want users to write their story and respond to either the 20 questions or ideally, the 75 questions.
Please apply only if you're proficient with MailerLite and can manage the full automation process from start to finish.