facebook and instagram strategy for 2 brands

Good morning, I'd like to create the social media strategy for 2 brands in FB and IG. I´d need a complete strategy

1. Analysis
2. Objectives
3.Target
4. Strategy
5. Content
6. Channels
7. Resources
8. KPIs
9. Calendar of posts
anything else???

for the brands below
https://platanera.es/
https://theroofchillout.com/

looking forward to hearing from you
regards
Javier